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Brooke Bains Joins SwiftConnect as Chief Marketing Officer

Smita SinghbySmita Singh
in Business, News, NORTH AMERICA
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Brooke Bains Joins SwiftConnect as Chief Marketing Officer

Brooke Bains Joins SwiftConnect as Chief Marketing Officer

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Austin, Texas, USA – January 2025 — SwiftConnect, a leader in connected access solutions, is thrilled to announce the appointment of Brooke Bains as the new Chief Marketing Officer. With an impressive track record spanning various industries and capacities, Brooke brings a wealth of experience and a fresh perspective to SwiftConnect’s marketing strategies.

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Before joining SwiftConnect, Brooke held significant roles across the tech and consumer brands sectors, including her recent position as Operating Partner at Step Change Innovations. There, she was instrumental in accelerating the commercialization and regulatory compliance of science-backed products, significantly expanding the company’s global footprint.

Brooke’s extensive background in go-to-market strategies and commercial operations is expected to drive SwiftConnect’s marketing initiatives to new heights. Her experience as President of Brooke Bains, a consultancy specializing in scalable GTM strategies, aligns perfectly with SwiftConnect’s goals to expand its market reach and enhance customer engagement.

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Her tenure at Techstars as a mentor, and her impactful role as Advisor and Investor at Ema – The AI for Women, highlight her commitment to fostering innovation and supporting startups in achieving operational excellence.

SwiftConnect is confident that Brooke’s strategic vision and proven leadership will be invaluable as the company continues to lead the charge in transforming access experiences across industries.

About SwiftConnect:

SwiftConnect is redefining access management with its state-of-the-art platform that integrates seamlessly with existing mobile platforms, credential technologies, and business systems. Focused on delivering a unified access experience, SwiftConnect’s solutions serve a diverse client base including commercial real estate, financial services, and other sectors. The company’s commitment to enhancing user experiences and operational efficiency positions it as a pioneer in the connected access industry.

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Tags: Brooke BainsChief Marketing OfficerConnected Access SolutionsHappy Place to Work CertificationHPTWLeadership AppointmentMarketing LeadershipSwiftConnectTech Industry
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Global HR News & Updates

"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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