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Kristina B. Appointed as Vice President, Head of People at Twin-Star International

Smita SinghbySmita Singh
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Kristina B. Appointed as Vice President, Head of People at Twin-Star International

Kristina B. Appointed as Vice President, Head of People at Twin-Star International

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Boca Raton, Florida, United States, June 2025 – Kristina B. has taken on the role of Vice President, Head of People at Twin-Star International, a leading omnichannel home furnishings and accessories designer and manufacturer. In this new capacity, Kristina is set to drive the company’s people strategy, foster a high-performing culture, and ensure that the organization continues to attract and retain top talent as it expands across categories and markets.

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Prior to her promotion, Kristina served as Human Resources Director at Twin-Star International for eight years. During this time, she led significant HR initiatives, spearheaded workforce engagement programs, and played a crucial role in aligning HR operations with the company’s business goals. Her work contributed to Twin-Star’s reputation as an employer of choice in the home products sector, blending consumer-first values with employee-focused programs.

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In addition to her tenure at Twin-Star, Kristina’s career highlights include serving as Director HRIS, Payroll, & Benefits at Gemaire Distributors, where she streamlined HRIS processes and modernized benefits administration. She also held key HR leadership roles at Govberg Jewelers, Inditex, and Viventium, gaining valuable experience in HR management, payroll, and benefits across diverse industries and organizational environments.

Kristina’s commitment to social responsibility is evident through her ongoing service as a Board Member of The POETIC Foundation, an organization dedicated to advancing pediatric cancer therapies. Her passion for making an impact, both professionally and in the community, underscores her leadership style and vision for holistic workplace well-being.

About Twin-Star International:
Twin-Star International is a leading omnichannel, consumer-driven designer and manufacturer of indoor and outdoor living products. Known for its innovative approach, trusted brands, and proprietary consumer intelligence platform, Twin-Star delivers style, comfort, and durability to homes everywhere, holding a dominant position in categories such as electric fireplaces, standing desks, and outdoor furnishings.

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Tags: Boca RatonEmployee EngagementHappy Place to Work CertificationHead of PeopleHome FurnishingsHPTWHR LeadershipKristina B.Leadership AppointmentPeople StrategyTwin-Star InternationalVice President
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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