Gurugram, Haryana, India, July 2024 – Neelanjana Mazumdar has joined AdvantageClub.ai as the new Vice President – Content. In her new role, Neelanjana will lead the content strategy, craft narratives that resonate deeply with our audience, and empower organizations to foster meaningful connections with their employees.
Neelanjana Mazumdar was previously the Principal Digital Content Producer at The Economic Times for approximately 2.5 years. She managed content for “The Economic Times HR World Southeast Asia” website, strategized stories, and built community relationships with HR and C-suite leaders. Her responsibilities included content writing, project management, social media strategizing, and leading editorial initiatives.
Before joining The Economic Times, Neelanjana worked at People Matters as an Assistant Manager – Content Projects & APAC Community Lead for around 1.5 years. Her role involved content strategy, project management, and community engagement in the APAC region. She also served in various content-related roles at People Matters, including Senior Associate – Content and Associate Content.
Neelanjana began her career with internships at Patanjali Ayurved Limited and PHD Chamber of Commerce and Industry, gaining hands-on experience in sales management and public relations.
AdvantageClub.ai is a global employee engagement platform that offers features like rewards, recognition, community building, and flexible benefits on a unified platform. Established in 2016, the company aims to provide end-to-end solutions to enhance employee engagement through exclusive privileges and rewards from over 10,000 brand partners.
Headquartered in Delaware, AdvantageClub.ai serves 3 million+ users and boasts an impressive client portfolio, including Accenture, BCG, Concentrix, Teleperformance, Hexaware, and Target, with a presence in 100+ countries. The platform is designed to revolutionize the industry by directly impacting employee recruitment and retention through comprehensive engagement tools.
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