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Home News Asia

Sudharsan Rajagopalan appointed as Vice President of Marketing at Dell Technologies

Smita SinghbySmita Singh
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Sudharsan Rajagopalan appointed as Vice President of Marketing at Dell Technologies

Sudharsan Rajagopalan appointed as Vice President of Marketing at Dell Technologies

Singapore, September 2025 — Dell Technologies has appointed Sudharsan Rajagopalan as Vice President of Marketing, where he will lead product marketing for Infrastructure Solutions and oversee Run-the-Business operations. In this role, he will be responsible for strengthening Dell’s global marketing strategy, enhancing customer engagement, and driving sustainable growth across markets.

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Sudharsan has been with Dell Technologies for more than two decades, holding diverse leadership positions in integrated marketing, channel marketing, brand management, and global pricing. Most recently, he led Global Marketing Programs and Run-the-Business operations, delivering customer-centric initiatives across B2B and B2C segments, optimizing channel ROI, and introducing AI-driven demand intelligence to improve customer experience and seller productivity.

Previously, he served as Regional Channel Marketing Leader for APJ and Greater China, where he successfully led the integration of Dell and EMC’s channel marketing operations, strengthened partner ecosystems, and doubled ROI over a three-year period. He also played a pivotal role as Chief Marketing Officer for Dell India, repositioning the company as a holistic solutions provider and significantly improving market awareness.

An alumnus of the Symbiosis Institute of International Business, Sudharsan began his career at Honeywell as Corporate Strategy Lead before joining Dell through its Leadership Acceleration Program. His authentic leadership style, coupled with a strong record of building high-performing teams and executing global marketing transformations, uniquely positions him to advance Dell Technologies’ vision as a trusted technology leader.

About Dell Technologies

Dell Technologies empowers organizations to transform their digital futures and drive human progress. By providing essential infrastructure spanning cloud, AI, digital workplace, logistics, and enterprise computing, Dell helps clients reimagine their business and unlock new possibilities. Customers and team members remain at the core of Dell’s mission as it continues to deliver technology solutions that shape the future.

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Tags: Channel MarketingDell India CMODell TechnologiesDigital Transformationglobal marketingHappy Place to Work CertificationHPTWHR Todayinfrastructure solutionsLeadership AppointmentSudharsan RajagopalanVice President Marketing
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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