Riyadh, Saudi Arabia, January 2025 – Abdullah AlTayawi has been named Brand Director at Aleph KSA, marking a significant milestone in his career. With over 15 years of experience in sales, branding, and retail management, Abdullah will oversee Aleph KSA’s strategic branding efforts and customer experience initiatives, further solidifying the company’s position as the leading Apple Premium Reseller in the Kingdom.
Abdullah has been an integral part of Aleph KSA since its inception, holding various key roles. Most recently, as Senior Brand Manager, he spearheaded branding strategies and managed the seamless alignment of Apple’s global standards with local consumer expectations. Prior to this, as Apple Brand Manager, he played a pivotal role in enhancing customer engagement and growing the Apple product line’s market share in Saudi Arabia.
Before joining Aleph KSA, Abdullah gained valuable experience as a Sales Manager and Store Manager, where he led high-performing teams and drove retail excellence. His career began with roles at Modern Electronics – MEC (AL-Faisaliah Group) and Best Electronics City, where he honed his skills in customer service and sales management.
Abdullah’s extensive expertise in branding and retail strategy positions him to drive Aleph KSA’s vision of delivering exceptional customer experiences and maintaining its reputation as a trusted Apple expert across the Kingdom.
About Aleph KSA
Aleph KSA, a key part of Cenomi Group, is the premier Apple Premium Reseller in Saudi Arabia, offering a complete range of Apple products and services. With expertly trained staff and state-of-the-art stores, Aleph KSA provides personalized technical support, workshops, and customer engagement tailored to meet the highest standards.
Cenomi Group is Saudi Arabia’s largest fully integrated retail and shopping center organization, delivering immersive lifestyle experiences since its founding in 1990 by Fawaz Alhokair and his brothers.
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