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Alessandra Serboli Appointed as Sr. Director, People & Culture at Sky Zone

Smita SinghbySmita Singh
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Alessandra Serboli Appointed as Sr. Director, People & Culture at Sky Zone

Alessandra Serboli Appointed as Sr. Director, People & Culture at Sky Zone

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Dallas–Fort Worth, Texas, United States, October 2025 – Sky Zone, the global leader in indoor active entertainment, has appointed Alessandra Serboli as Senior Director, People & Culture. With over two decades of HR leadership across hospitality, real estate, healthcare, and entertainment industries, Alessandra brings deep expertise in organizational development, culture transformation, and strategic people leadership to her new role.

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At Sky Zone, Alessandra will play a pivotal role in shaping the company’s people strategy, driving initiatives that strengthen employee engagement, leadership development, and organizational agility across its expanding global network of parks. Her focus will be on cultivating a high-performance culture that aligns with Sky Zone’s mission of creating joyful, safe, and energizing play experiences for families worldwide.

Before joining Sky Zone, Alessandra served as Senior Director, HR Business Partner at HomeRiver Group, where she acted as a strategic advisor to senior leadership, enhancing organizational development and change management. She led the implementation of a comprehensive HR system that generated $150,000 in operational savings and introduced a performance review cycle that strengthened talent pipelines and improved cultural alignment.

Previously, she held the position of Senior Manager, HR Business Partner at Keller Williams Realty, LLC, where she collaborated with senior leaders to embed accountability and leadership development into business practices. Alessandra designed and rolled out performance training for over 1,000 employees and spearheaded compensation strategy reforms that aligned rewards with business objectives.

Her earlier leadership roles include serving as Vice President of Human Resources at Hospice Source, where she led multi-state HR operations, achieving a perfect compliance audit score and reducing lost-time incidents by 25% through innovative safety programs. She also spent five years at Caliber Home Loans as AVP, Human Resources, where she pioneered the company’s first employee engagement survey program and leveraged analytics to refine workforce strategy.

Alessandra began her HR career in the entertainment and retail industries, holding progressive roles at Chuck E. Cheese and GameStop, where she developed HR systems, training programs, and talent development frameworks that enhanced leadership behaviors and team performance across North America.

Alessandra’s HR expertise spans organizational development, change management, DEIB, performance management, total rewards, and leadership coaching. She is widely recognized for her ability to bridge strategy and culture to build agile, empowered organizations that thrive through transformation and growth.

About Sky Zone

Sky Zone is the world’s largest brand of indoor active entertainment parks — and the original innovator of the trampoline park concept. With locations across the U.S. and international markets, Sky Zone is committed to providing cleaner, safer, and better-designed spaces for play. The company continues to redefine family entertainment by combining fun, fitness, and innovation through a portfolio of attractions and experiences that encourage active lifestyles and memorable moments.

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Tags: Alessandra SerboliCaliber Home LoansChange ManagementEmployee EngagementHappy Place to Work CertificationHomeRiver GroupHospice SourceHPTWHR LeadershipKeller Williams RealtyLeadership AppointmentOrganizational DevelopmentPeople StrategySenior Director People and CultureSky Zone
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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