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Biddappa M. leads Sash.Ai as Co-founder & CEO, driving next-gen enterprise AI solutions

Smita SinghbySmita Singh
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Biddappa M. leads Sash.Ai as Co-founder & CEO, driving next-gen enterprise AI solutions

Biddappa M. leads Sash.Ai as Co-founder & CEO, driving next-gen enterprise AI solutions

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Bengaluru, Karnataka, India, July 2025 — Biddappa M. has taken on the role of Co-founder and Chief Executive Officer at Sash.Ai, a next-generation, AI-first services and solutions company focused on empowering Global Capability Centers (GCCs) with production-grade Agentic AI systems and strategic data transformation. Based in Bengaluru, Biddappa will drive the company’s vision of building intelligent digital teammates that reason, adapt, and act autonomously across enterprise functions.

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With over 15 years of rich experience in data science, advanced analytics, and enterprise AI, Biddappa most recently served as Director – Data Science at MiQ, where he led the AI Centre of Excellence and scaled the data science function significantly. His earlier stints at Tesco and Genpact helped shape his strong enterprise-first mindset and deep operational leadership. At MiQ, his work directly contributed to $200M in revenue, $2M in profits, and a dramatic enhancement in organizational efficiency and product innovation.

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Recognized among the Top 50 AI Makers in the GCC, Biddappa is known for his executional depth, AI strategy expertise, and his ability to drive business value through scalable, secure, and adaptive AI ecosystems. He is also a Thought Leader at 3AI and a Mentor at topmate.io, actively contributing to AI talent development and enterprise adoption initiatives across India.

Biddappa holds a Bachelor of Engineering in Telecommunication from Coorg Institute of Technology, and has pursued advanced learning at institutions such as the Indian Institute of Management Bangalore, UCLA Anderson School of Management, IIM Kashipur, and the University of Oxford, where he completed programs in business strategy, AI, and machine learning.

At Sash.Ai, Biddappa is now focused on shaping industry-specific Agentic AI applications and operating models that redefine how GCCs deliver value. His leadership is expected to accelerate enterprise transformation through intelligent automation, AI-first decisioning, and innovation-led growth.

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Sash.Ai

Sash.Ai is a pure-play AI-first services and solutions company focused on enabling Global Capability Centers (GCCs) to move up the growth and impact curve. From AI strategy and data engineering to Agentic AI platforms and applied analytics, Sash.Ai helps enterprises build production-grade AI systems tailored to industry-specific use cases. With over 50 years of combined experience across its leadership, the firm blends deep domain knowledge with scalable technology to deliver intelligent, adaptive, and safe digital teammates.

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Tags: 3AIAgentic AIAI in GCCsAI Leadership IndiaBiddappa MCo-founder CEOenterprise AIGCC AI StrategyGlobal Capability CentersHappy Place to Work CertificationHPTWLeadership AppointmentMiQSash.Ai
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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