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Home News Asia

Neha Mishra appointed as Head of Brand Experiences & Events Marketing at Razorpay

Smita SinghbySmita Singh
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Neha Mishra appointed as Head of Brand Experiences & Events Marketing at Razorpay

Neha Mishra appointed as Head of Brand Experiences & Events Marketing at Razorpay

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Bengaluru, Karnataka, India, March 2025 — Neha Mishra has been appointed as the Head of Brand Experiences & Events Marketing at Razorpay, bringing over two decades of deep expertise in luxury, lifestyle, entertainment, and sports marketing. In her new role, she will lead Razorpay’s experiential and brand marketing strategy, further strengthening the company’s presence in the fintech space.

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Neha has previously held key leadership positions at Condé Nast India (Vogue, GQ, AD, CNT), BookMyShow, Extramarks Education, and Seventy Event Media Group (EMG). Her portfolio includes work with renowned global brands such as Louis Vuitton, Mercedes-Benz, Diageo, Harley-Davidson, and Arsenal F.C., where she has led award-winning brand campaigns and high-impact experiential marketing initiatives.

Her work spans luxury partnerships, brand transformation, large-scale activations, and omnichannel consumer engagement. Known for her creative storytelling and strategic thinking, Neha has consistently driven brand growth through immersive experiences and innovative marketing programs.

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In her new role at Razorpay, Neha emphasized the importance of immersive brand storytelling, stating her excitement to contribute to the company’s journey of fintech innovation. Her appointment reflects Razorpay’s commitment to building a compelling brand narrative through meaningful experiences that resonate with consumers and partners alike.

About Razorpay

Razorpay is India’s first full-stack financial solutions company, empowering over 300 million end consumers and thousands of businesses to manage their digital payments effortlessly. Founded in 2014 by IIT Roorkee alumni Harshil Mathur and Shashank Kumar, Razorpay’s suite includes Payment Gateway, RazorpayX, Payroll, Razorpay Capital, and Thirdwatch. With a culture driven by innovation, trust, and high performance, Razorpay continues to redefine the fintech landscape in India.

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Tags: BookMyShowBrand LeadershipCondé Nast IndiaEvents Strategyexperiential marketingFintech IndiaHappy Place to Work CertificationHead of Brand MarketingHPTWHRTODAYLeadership AppointmentNeha MishraRazorpay
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