Global HR News & Updates
  • Features
  • Magazine
  • News
    • Asia
    • Europe
    • Africa
    • South America
    • OCEANIA
    • India
    • NORTH AMERICA
  • Insights
  • Leaders Speak
  • Book Reviews
  • Events
  • Advertising
  • Editorial Team
No Result
View All Result
SUBSCRIBE
Login
Global HR News & Updates
  • Features
  • Magazine
  • News
    • Asia
    • Europe
    • Africa
    • South America
    • OCEANIA
    • India
    • NORTH AMERICA
  • Insights
  • Leaders Speak
  • Book Reviews
  • Events
  • Advertising
  • Editorial Team
No Result
View All Result
Global HR News & Updates
No Result
View All Result
Home Business

Robin Tooms Appointed as Chief Marketing Officer at Firstmark Credit Union

Smita SinghbySmita Singh
in Business, News, NORTH AMERICA
0 0
A A
0
Robin Tooms Appointed as Chief Marketing Officer at Firstmark Credit Union

Robin Tooms Appointed as Chief Marketing Officer at Firstmark Credit Union

TweetPostShareWhatsapp

San Antonio, Texas, United States, September 2025 – Robin Tooms has been appointed as Chief Marketing Officer at Firstmark Credit Union. In her new role, Robin will lead the strategic direction, development, and execution of Firstmark’s marketing, brand, and member engagement initiatives. As a key member of the Executive Leadership Team, she will be instrumental in driving member growth, deepening relationships, and enhancing Firstmark’s visibility and value proposition in the communities it serves.

You might also like

Julia DeVault Appointed as Vice President of People and Culture at Visit Orlando

Charu Vijayvargiya Appointed as Group HR – Learning & Development, Organization Development and Talent Management at Abhinandan Ventures

Linda Lee Joins Rula as Chief People Officer

Prior to this appointment, Robin Tooms served for over six years as Chief Marketing Officer at Members Choice Credit Union in Houston, Texas. During her tenure, she led innovative brand initiatives, aligned comprehensive marketing strategies with organizational goals, and significantly enhanced digital marketing capabilities. Her work included launching high-yield products that boosted member loyalty and opened new growth opportunities.

Earlier, she spent over 21 years at Savage Brands, where she held multiple senior roles, including Principal, Vice President of Strategy, and Virtual CMO. She worked with Fortune 500 and mid-sized clients in financial services, energy, and professional services, delivering ABM and demand generation campaigns, executing rebranding efforts, and aligning brand strategies with business objectives.

Robin began her professional journey as a Designer at BRSG, Inc., where she contributed to advertising, print, and web projects for major clients like Shell Chemical Company. This early design experience laid a strong foundation for her creative and strategic approach in senior leadership roles.

Robin holds an MBA in Marketing/Marketing Management from Rice Business (2002–2004), equipping her with a strong academic foundation that complements her deep industry experience.

About Firstmark Credit Union

Founded in 1932 during the Great Depression by ten educators, Firstmark Credit Union was originally established as the San Antonio Teachers Credit Union (SATCU). In 2002, the institution was renamed Firstmark Credit Union as its membership base expanded. Despite the name change, Firstmark remains deeply rooted in the education community. With over $1 billion in assets and more than 97,000 members, Firstmark is a member-owned, locally controlled, not-for-profit financial cooperative committed to serving educators and the broader community.

Read Also :  When HR “Produces Nothing”: A Response to Jennifer Sey’s Anti-HR Vision

The Fine Balance: Navigating Work, Life, and Mental Wellbeing

Mind the Leadership Gap – From Learning to Real-World Impact

How the Adecco Group is empowering its employees for the future of work

Subscribe To HR TODAY

Click Here to Join HR TODAY WhatsApp Channel

Tags: Chief Marketing OfficerCMO AppointmentCredit Union LeadershipFinancial ServicesFirstmark Credit UnionHappy Place to Work CertificationHPTWMBA Rice BusinessMember EngagementRobin Toomsstrategic marketing
Tweet19Share30Share5Send
Previous Post

Sean Phaler Appointed as Chief Marketing Officer at Blumenthal Arts

Next Post

Rod Swartwood Appointed as Chief Human Resources Officer at TERI Inc.

Smita Singh

Smita Singh

Recommended For You

Julia DeVault Appointed as Vice President of People and Culture at Visit Orlando

bySmita Singh
October 22, 2025
0
Julia DeVault Appointed as Vice President of People and Culture at Visit Orlando

Julia DeVault has been appointed as Vice President of People and Culture at Visit Orlando, bringing over 15 years of HR leadership experience from Experience Kissimmee and Visit...

Read moreDetails

Charu Vijayvargiya Appointed as Group HR – Learning & Development, Organization Development and Talent Management at Abhinandan Ventures

bySmita Singh
October 22, 2025
0
Charu Vijayvargiya Appointed as Group HR – Learning & Development, Organization Development and Talent Management at Abhinandan Ventures

Charu Vijayvargiya has joined Abhinandan Ventures as Group HR – Learning & Development, Organization Development and Talent Management, bringing over 15 years of HR experience across Reliance Broadcast...

Read moreDetails

Linda Lee Joins Rula as Chief People Officer

bySmita Singh
October 22, 2025
0
Linda Lee Joins Rula as Chief People Officer

Linda Lee has joined Rula as Chief People Officer, bringing over two decades of global leadership experience across Velocity Global, Anaplan, Red Hat, Cisco, and the Government of...

Read moreDetails

Alexandria K Abeska Appointed as Vice President, Lead Human Resources Business Partner at Wells Fargo

bySmita Singh
October 22, 2025
0
Alexandria K Abeska Appointed as Vice President, Lead Human Resources Business Partner at Wells Fargo

Alexandria K Abeska has been appointed as Vice President, Lead Human Resources Business Partner at Wells Fargo, bringing a wealth of HR experience from Bank of America, Varsity...

Read moreDetails

Ellen Ochampaugh Appointed as Vice President of Human Resources at Block Real Estate Services, LLC

bySmita Singh
October 21, 2025
0
Ellen Ochampaugh Appointed as Vice President of Human Resources at Block Real Estate Services, LLC

Ellen Ochampaugh has been appointed as Vice President of Human Resources at Block Real Estate Services, LLC, bringing over a decade of leadership experience in HR strategy, engagement,...

Read moreDetails
Next Post
Rod Swartwood Appointed as Chief Human Resources Officer at TERI Inc.

Rod Swartwood Appointed as Chief Human Resources Officer at TERI Inc.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Related News

Amanda Wade Appointed as Global Head of Human Resources, MedTech at Johnson & Johnson

Amanda Wade Appointed as Global Head of Human Resources, MedTech at Johnson & Johnson

April 9, 2025
Shuchi Aroraa Appointed as Head of Human Resources at Godrej Capital

Shuchi Aroraa Appointed as Head of Human Resources at Godrej Capital

October 8, 2025
Ankur Tailang Appointed as Director - Talent Acquisition Head at Cvent

Ankur Tailang Appointed as Director – Talent Acquisition Head at Cvent

April 24, 2025

Browse by Category

  • Academia
  • Africa
  • AI
  • Asia
  • Blog
  • Book Reviews
  • Business
  • Careers
  • Communication
  • Compliances
  • Conflict Resolution
  • Corporate University
  • CXO
  • DEI
  • Employee Engagemnet
  • Employee Relation
  • Employee Wellbeing
  • ESG
  • Europe
  • Events
  • Features
  • Future of HR
  • Future of Work
  • Gen Z
  • Government
  • Green HRM
  • HR Analytics
  • HR PARTNERS
  • HR Technology
  • HR TODAY EXCLUSIVE FEATURE
  • India
  • India Job Market
  • Industrial Relations
  • International HR DAY 2025
  • January–February 2024
  • July – August 2025
  • Leadership
  • Learning
  • MAGAZINE
  • Management Thought
  • May – june 2024
  • middle east
  • Neuro Science
  • News
  • NGO
  • Non-Profit
  • NORTH AMERICA
  • OCEANIA
  • Organizational Culture
  • Performance
  • Performance Metrics
  • Podcast
  • Recruitment
  • Rewards
  • Self Development
  • South America
  • Start-Up HR
  • Storytelling
  • Sustainable HR
  • Talent
  • Team Cohesion
  • Topic
  • Toxic Leadership
  • Trends & Forecast
  • UN Organizations
  • Women Leadership
Global HR News & Updates

"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

USEFUL LINKS

  • Features
  • Magazine
  • News
    • Asia
    • Europe
    • Africa
    • South America
    • OCEANIA
    • India
    • NORTH AMERICA
  • Insights
  • Leaders Speak
  • Book Reviews
  • Events
  • Advertising
  • Editorial Team

RECENT POSTS

  • Julia DeVault Appointed as Vice President of People and Culture at Visit Orlando
  • Charu Vijayvargiya Appointed as Group HR – Learning & Development, Organization Development and Talent Management at Abhinandan Ventures
  • Linda Lee Joins Rula as Chief People Officer

SIGNUP FOR NEWSLETTER

Name*

Email Address*

© Copyright 2024 HR TODAY. All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Features
  • Magazine
  • News
    • Asia
    • Europe
    • Africa
    • South America
    • OCEANIA
    • India
    • NORTH AMERICA
  • Insights
  • Leaders Speak
  • Book Reviews
  • Events
  • Advertising
  • Editorial Team
  • Subscribe
  • Login
  • Sign Up

© Copyright 2024 HR TODAY. All rights reserved.