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Vidhya Srinivasan Takes on Expanded Role as Vice President and General Manager of Commerce at Google

Smita SinghbySmita Singh
in Business, News, NORTH AMERICA
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Vidhya Srinivasan Takes on Expanded Role as Vice President and General Manager of Commerce at Google

Vidhya Srinivasan Takes on Expanded Role as Vice President and General Manager of Commerce at Google

Mountain View, California, United States, January 2025 – Vidhya Srinivasan has assumed an expanded role as Vice President and General Manager of Commerce at Google, where she will oversee key areas including consumer shopping, merchant shopping, payments, and advertising solutions. Vidhya’s focus on leveraging artificial intelligence will drive transformative solutions that enhance shopping journeys, empower merchants, and ensure secure payment systems. Her leadership aims to create seamless experiences for consumers and merchants alike, reinforcing Google’s leadership in commerce innovation.

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Vidhya Srinivasan has been with Google for over five years, holding pivotal roles that have significantly shaped its advertising and commerce strategies. Before her current appointment, she served as VP/GM of Advertising, where she oversaw ads across Google Search and other properties, spearheading initiatives to optimize ad effectiveness and drive advertiser success. Prior to this, Vidhya held the position of VP/GM of Advertising (Ads Buying Platforms, Analytics & Measurement), where she led efforts to integrate advanced analytics and measurement tools, revolutionizing how advertisers assess and execute their campaigns.

Greatness is taken by every second organization, Now move to Happiness: Get Your Organization Happy Place to Work (HPTW) Certified
Greatness is taken by every second organization, Now move to Happiness: Get Your Organization Happy Place to Work (HPTW) Certified

Before joining Google, Vidhya served as General Manager at Amazon Web Services, where she was instrumental in the development and scaling of Amazon Redshift, AWS Glue, and AWS Lake Formation. During her tenure of nearly seven years, she played a critical role in driving innovation and customer adoption in cloud data services. Vidhya began her career at IBM, where she spent over a decade as an engineering leader. Her work included pioneering technologies in big data and analytics, further solidifying her reputation as a leader in technology innovation. Her professional journey also includes a research internship at AT&T Labs, where she contributed to groundbreaking projects in the early stages of her career.

About Google:

Google is a global leader in technology innovation, dedicated to building products that solve real-world problems for people everywhere. From advancing artificial intelligence to creating transformative commerce solutions, Google’s commitment to innovation empowers individuals and businesses alike. Its mission to make information universally accessible and useful drives its efforts to develop inclusive and impactful products and services.

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Tags: Advertising SolutionsArtificial IntelligenceCareer GrowthGeneral Manager of CommerceGoogleHappy Place to Work CertificationHPTWInnovationLeadershipLeadership AppointmentMerchant ToolsPaymentsShopping SolutionsVice PresidentVidhya Srinivasan
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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