Make in India, Hire in India: Turning Global Headwinds into Local Job Growth

Global trade and economic dynamics are undergoing rapid shifts. Geopolitical tensions, protectionist trade policies, and evolving consumer preferences are creating new uncertainties for countries across the world. For India, these disruptions pose undeniable challenges, but they also present unique opportunities to reimagine growth. The twin strategies of “Make in India” and “Hire in India” are critical in this context, not merely as slogans but as actionable frameworks that can turn external headwinds into catalysts for domestic job creation and economic resilience.

The impact of shifting global trade policies has been both positive and negative for India. Protectionist measures and tariff revisions have disrupted exports in manufacturing, textiles, and IT services, but they have also opened new supply chain opportunities in the wake of tensions such as the US–China trade war. Indian exporters in automobiles, electronics, and machinery face stiff competition from ASEAN countries and China, while textile SMEs—traditionally major employers—struggle with tariff barriers in Europe and the US. The IT services sector, another cornerstone of India’s export economy, is navigating tighter visa restrictions and growing demand for advanced services such as AI, cybersecurity, and cloud computing, requiring the workforce to upskill rapidly. These shifts have a direct bearing on jobs, from factory workers and logistics staff to software developers, underscoring the need for India to diversify markets and strengthen its talent base.

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At the same time, India’s youth population offers a tremendous opportunity. With over 65 percent of the population under 35, the country has the world’s largest pool of fresh talent. However, unemployment among graduates remains high at around 17 percent, reflecting a persistent mismatch between academic qualifications and industry needs. While automation and digitization are reducing demand for traditional entry-level roles in retail and manufacturing, fast-growing sectors like fintech, renewable energy, and IT services are demanding specialized skills that many young graduates lack. This paradox of plenty—where jobs exist but employability gaps prevent youth from accessing them—remains one of India’s biggest challenges.

The dual issue of employability and job availability needs urgent attention. Employers frequently cite a shortage of industry-ready candidates for technical and specialized roles, while graduates find themselves competing for limited opportunities in traditional sectors such as agriculture, retail, and low-skill manufacturing. To bridge this gap, India must expand its skilling programs and vocational training while encouraging stronger collaboration between academia and industry. Initiatives like Skill India and Pradhan Mantri Kaushal Vikas Yojana are steps in the right direction, but they need greater reach, alignment, and integration with actual job market demands. Equally important is fostering entrepreneurship and nurturing startups that can act as local job creators, reducing overdependence on large corporations for employment.

Several sectors illustrate how global headwinds are translating into domestic challenges.

  • IT services are shifting away from low-cost outsourcing toward high-end digital offerings, creating opportunities only for those with advanced skills.
  • Manufacturing exports, from textiles to electronics, face rising tariffs and increased global competition, straining SMEs and their employment capacity.
  • The retail sector, employing millions at the grassroots level, is being disrupted by e-commerce giants, leaving traditional retailers struggling to survive.
  • Meanwhile, renewable energy holds great promise but is constrained by automation, limiting its immediate potential for mass job creation. These challenges make it clear that India must not only strengthen its industries but also reorient its workforce to adapt to new realities.

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Turning Global Challenges into Local Opportunities
India is well-positioned to transform global shifts into engines of growth by adopting a multi-pronged approach. Strengthening domestic infrastructure, diversifying export markets, and investing in research and development will further enhance the competitiveness of Indian industries. At the same time, fostering entrepreneurship and aligning education with evolving industry needs will equip the workforce with future-ready skills. With these steps, India can not only adapt to global changes but also lead in creating sustainable pathways for innovation, growth, and job creation

In conclusion, “Make in India” and “Hire in India” represent more than just ambitious policy initiatives—they embody a strategic vision for the country’s future. By addressing employability gaps, supporting vulnerable sectors, and preparing the workforce for emerging opportunities, India can withstand global turbulence and emerge stronger. Collaboration between government, industry, and civil society will be crucial in this journey. With the right focus, India will not only mitigate the effects of global headwinds but also position itself as a resilient global economic powerhouse—driving innovation, growth, and job creation for decades to come.

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Daniele Merlerati, Chief Regional Officer APAC, Baltics, Benelux at Gi Group Holding

Daniele Merlerati, Chief Regional Officer APAC, Baltics, Benelux at Gi Group Holding

Daniele Merlerati is the Chief Regional Officer for APAC, Baltics, and Benelux at Gi Group Holding, where he leads strategy, operations, and people development across multiple geographies. With nearly two decades of global leadership experience, he has managed diverse markets including China, India, Hong Kong, Switzerland, France, and the Baltics, consistently driving growth, profitability, and organizational transformation. A member of Gi Group’s International Board, Daniele is recognized for aligning business objectives with inclusive people practices and shaping future-ready workforces. Passionate about developing talent and fostering innovation, Daniele views management as both his profession and purpose. He holds executive education credentials from London Business School in Accelerated Development, Strategy for Value Creation, and Mergers & Acquisitions, along with a Master’s Degree from SDA Bocconi. Known for his belief that “the growth of people is the true measure of leadership success,” he continues to drive Gi Group’s mission of building sustainable, human-centered organizations worldwide.

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