Gurugram, Haryana, India, October 2025 — Medikabazaar has appointed Rajiv Kohli as President – Consumables & Pharmaceutical. In this strategic role, he will lead strategy, business expansion, and execution for the division, focusing on strengthening vendor partnerships, expanding product portfolios, and enhancing customer value through innovation and service excellence.
Rajiv joins Medikabazaar after serving as Executive Vice President at TI Medical (formerly Lotus Surgicals), where he played a pivotal role in driving strategic partnerships and operational growth. His tenure at TI Medical underscored his ability to build scalable business models and deliver impactful results across the healthcare ecosystem.
Prior to this, Rajiv served as Chief Sales and Marketing Officer at Healthium Medtech Limited, where he oversaw commercial operations and growth strategies, significantly contributing to the organization’s expansion in the medical devices space. His focus on sales excellence, customer relationships, and market development positioned the company as a key player in the industry.
He also held the role of President – Formulation Business at Wanbury Limited, managing large-scale operations in pharmaceuticals. Earlier, at Eli Lilly and Company, Rajiv worked across India, Bangladesh, Nepal, and Sri Lanka, leading specialty divisions in diabetes, oncology, cardiology, and bone health, while also driving sales and marketing strategies for multiple high-impact therapeutic areas.
Rajiv began his career with long tenures at Pfizer and Bristol Myers Squibb, where he advanced through multiple leadership positions, managing regional and business unit portfolios in virology, immunology, gastroenterology, and institutional business. With nearly three decades of experience across sales, marketing, and business transformation, Rajiv brings deep expertise in advancing the healthcare and pharmaceutical sectors.
About Medikabazaar
Medikabazaar is a leading healthcare solutions provider, revolutionizing the way medical supplies are procured. Through its cutting-edge e-commerce platform, the company empowers healthcare institutions, clinics, and individual practitioners to streamline purchasing processes, saving time and resources.
With an extensive catalog of medical equipment, consumables, and pharmaceuticals sourced from trusted manufacturers, Medikabazaar delivers innovation, reliability, and efficiency to healthcare providers. Backed by a team of experienced professionals and a commitment to technological advancement, the company continues to transform healthcare procurement, making it more seamless, cost-effective, and future-ready.
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