Gurugram, Haryana, India, September 2025 – Chhavi Gaur has joined Cheil India as General Manager – Brand Experience (Head of Events), marking a significant return to the organization where she previously contributed to its experiential marketing excellence. In her new role, Chhavi will lead Cheil’s Brand Experience division, driving innovative event strategies, integrated campaigns, and large-scale activations for leading clients across sectors.
Before rejoining Cheil India, Chhavi Gaur served as General Manager – Experiential Marketing (Hyundai Business) at INNOCEAN India, where she successfully led high-impact campaigns and large-format brand experiences for Hyundai. Over her tenure of nearly three years, she helped strengthen INNOCEAN’s position as a leader in automotive experiential marketing through creative, data-backed, and customer-centric event strategies.
Earlier, Chhavi spent over three years with Cheil India as Account Director – Brand Experience, where she played a key role in building integrated brand engagement programs and immersive consumer activations. Her work during this period helped establish benchmark experiential campaigns for several global clients, reflecting her deep understanding of brand storytelling and audience experience design.
Before joining Cheil, she held the position of Head of Client Servicing at THOT Media Pvt. Ltd., managing diverse event portfolios and delivering client-focused experiential solutions for six years. Her leadership contributed to driving business growth and nurturing long-term client partnerships across industries.
Chhavi’s earlier professional journey includes impactful roles at Showtime Events, Beacon Adcom, and the Delhi 2010 Commonwealth Games Organizing Committee, where she honed her expertise in client management, marketing communication, and international event coordination. These experiences built her strong foundation in strategic event planning, brand activation, and stakeholder engagement.
About Cheil India
Cheil India is among the country’s top five advertising agency networks and serves as the regional headquarters for Cheil Worldwide in South-West Asia. Renowned for its integrated marketing solutions, Cheil India’s expertise spans ATL, Digital, Brand Activation, and Retail Marketing, providing clients with unified brand experiences.
Part of Cheil Worldwide, Korea’s leading advertising and marketing network, Cheil India continues to be one of the fastest-growing communication networks in the region. Globally, Cheil Worldwide operates across 45 countries with over 6,500 employees, and its affiliates — including Barbarian, BMB, Iris, McKinney, and Experience Commerce — have been recognized at major international award platforms such as Cannes Lions, CLIOs, and Spikes Asia.
Read Also : When HR “Produces Nothing”: A Response to Jennifer Sey’s Anti-HR Vision
The Fine Balance: Navigating Work, Life, and Mental Wellbeing
Mind the Leadership Gap – From Learning to Real-World Impact
How the Adecco Group is empowering its employees for the future of work
