Bangalore, Karnataka, India, November 2025 – Hector Beverages (Paper Boat) has announced the appointment of Avanti Joshi as Chief Human Resources Officer, marking a strategic addition to the company’s leadership team. In her new role, Avanti will lead the people and culture function, focusing on organizational development, leadership capability, and cultivating a culture of creativity, inclusion, and belonging — all aligned with the brand’s vision of blending innovation with emotion.
Before joining Hector Beverages, Avanti Joshi spent over five years at Amazon, where she held multiple leadership roles in Human Resources. As Leader – Human Resources, she played a critical role in shaping HR strategy, strengthening retention initiatives, and driving succession planning across Amazon’s diverse business ecosystem in India.
Prior to that, Avanti was part of Cloudtail India Private Limited, where she served as Senior Manager – Human Resources and later as Manager – HR. At Cloudtail, she focused on building organizational capabilities, implementing structured talent practices, and enhancing workforce engagement to support one of India’s largest e-commerce ventures.
Earlier in her career, she worked as Senior HR Business Partner at Amazon, HR Manager at Wipro Technologies, and Sales HR Manager at The Coca-Cola Company, where she began her HR journey. Across these roles, Avanti gained deep expertise in HR strategy, organizational design, and people management, driving culture-centric transformation in high-growth business environments.
An alumna of the Tata Institute of Social Sciences (TISS), where she earned her Master’s degree in Human Resources (2003–2005), Avanti brings a strong foundation in strategic HR leadership combined with a people-first philosophy that aligns seamlessly with Hector Beverages’ culture and growth trajectory.
About Hector Beverages
Founded in 2009, Hector Beverages is the creative force behind the beloved brand Paper Boat, which captures nostalgia and Indian tradition in every sip. From Tzinga, the flagship energy drink, to Paper Boat, which reimagines timeless recipes like Aamras and Jaljeera, the company has consistently brought authenticity, taste, and emotion together.
At the heart of Hector Beverages lies a profound philosophy: “Any drink can be made to taste good. Or feel nutritious. But how many drinks tell a story?” This ethos defines Paper Boat’s journey — bringing cherished childhood memories to life while upholding uncompromising standards of quality, hygiene, and safety. The brand’s inspiration stems from India’s culinary heritage, blending history, geography, and heartfelt storytelling into every beverage experience.
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