Mumbai, Maharashtra, India, February 2026 — Greenply Industries Limited has announced the appointment of Ashok Jaiswar as Senior Vice President & Chief Marketing Officer, strengthening the company’s leadership as it sharpens its focus on brand building and consumer engagement in the evolving home interiors market.
Ashok Jaiswar joins Greenply with over two decades of marketing and brand leadership experience, most recently serving as VP, Head Marketing & Category at Sintex BAPL Limited, where he led consumer, channel, and community marketing initiatives and contributed to large-scale business transformation and revenue acceleration. During his tenure, he played a key role in strengthening the Sintex brand’s visibility and driving integrated marketing strategies across B2C, B2B, and B2G segments.
Prior to that, he served as VP & Head Marketing & Communication at Finolex Industries Ltd, where he led brand strategy and award-winning marketing activations that expanded market presence and strengthened brand equity. His earlier leadership experience includes senior marketing roles at Ampere Electric Vehicles and Greaves Cotton Limited, where he managed corporate communications, brand strategy, and CSR initiatives across multiple business verticals, helping scale brand voice and stakeholder engagement.
Earlier in his career, Ashok held key marketing leadership roles at FCA Fiat Chrysler Automobiles, Bajaj Auto Ltd, Mahindra & Mahindra, and Piaggio Vehicles, where he contributed to iconic automotive brand launches and large-scale integrated marketing campaigns. He holds an MBA in Marketing from the University of Mumbai.
About Greenply Industries Limited
Greenply Industries Limited is India’s largest interior infrastructure company, with a turnover of nearly ₹2,500 crore and a strong legacy of innovation and trust. The company operates four advanced manufacturing units across Nagaland, West Bengal, Uttar Pradesh, and Gujarat, and maintains a nationwide network of over 10,000 channel partners across 300+ cities. Greenply delivers end-to-end interior solutions that combine design, durability, and sustainability for homes, offices, and commercial spaces.
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