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Bold & Beyond Strengthens Leadership with Appointment of Rashmil Dheer as Chief Strategy Officer and Nupur Kothari as PR Director

Smita SinghbySmita Singh
in Asia, Business, India, News
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Bold & Beyond Strengthens Leadership with Appointment of Rashmil Dheer as Chief Strategy Officer and Nupur Kothari as PR Director

Bold & Beyond Strengthens Leadership with Appointment of Rashmil Dheer as Chief Strategy Officer and Nupur Kothari as PR Director

Bengaluru, Karnataka, India, October 2025 – Integrated communications agency Bold & Beyond has announced the appointment of Rashmil Dheer as Chief Strategy Officer and Nupur Kothari as Public Relations Director, reinforcing its commitment to delivering integrated, insight-driven brand communications across India.

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The leadership expansion marks a key milestone for Bold & Beyond as it strengthens its strategic, PR, and branding capabilities to scale its integrated marketing and communications practice nationwide.

Sonalika Pawar, CEO and Founder of Bold & Beyond, said, “Rashmil and Nupur bring invaluable experience and perspectives that perfectly align with our vision of delivering seamless, insight-led brand solutions. Their leadership will further enhance our integrated approach, ensuring clients benefit from a cohesive strategy across PR, influencer marketing, branding, content, and digital.”

Career Journey of Rashmil Dheer

With more than a decade of diverse experience spanning brand strategy, marketing, and communications, Rashmil Dheer steps into the role of Chief Strategy Officer to steer the agency’s strategic and creative vision.

Before this appointment, Rashmil collaborated with Bold & Beyond as a Growth & Partnerships Consultant, helping the agency strengthen its internal systems, train its social media team, and close key business partnerships. She also served as a Brand Strategy & Marketing Consultant, working on international projects including Qi Ayurveda, a Singapore-based luxury beauty brand founded by Rajshree Pathy (former Co-founder of Kama Ayurveda), where she developed a comprehensive market research and positioning strategy.

Earlier in her career, she held senior leadership positions such as Head – Social Media, PR, Brand Marketing, and Design at Health & Glow, Head of Digital Marketing at Pink Lemonade Communications, and Brand Manager at Outhouse Jewellery, where she oversaw creative direction and strategic brand storytelling.

Sharing her vision for the role, Rashmil Dheer said, “Bold & Beyond is built on the belief that strategy and creativity aren’t opposites — they’re partners in progress. Today, brands need more than just creative ideas — they need strategic clarity and design thinking that drive real resonance and impact. I’m excited to help push that vision forward, empowering brands to think bigger, move faster, and make a lasting mark.”

Career Journey of Nupur Kothari

Nupur Kothari, an accomplished communications professional with over 15 years of experience, joins Bold & Beyond as Public Relations Director, bringing a strong legacy of managing top-tier clients and leading integrated brand communication campaigns.

Before joining Bold & Beyond, she served as Group Head at MSL India, where she led high-impact campaigns for brands including Licious, Tanishq Diamonds, Wakefit, IKEA, and Agilitas Sports. Her previous stints include senior roles at Ogilvy, Ruder Finn India, and Edelman, where she managed communications strategies for global and Indian brands such as Hilton Hotels, Disney+ Hotstar, Bumble, PepsiCo, and Starbucks.

She also began her early career at Zee Entertainment Enterprises Limited and Genesis BCW, where she won the SABRE Award for “Best PR Strategies in Media and Entertainment Industry” for her campaign with Colors TV.

Speaking on her new role, Nupur Kothari said, “At Bold & Beyond, my focus will be on scaling the agency’s vision by seamlessly blending the fundamentals of classic PR with the dynamism of modern-day influencer marketing. With experience spanning lifestyle and corporate brands, I aim to steer strategies that are insight-led, culturally relevant, and designed to help brands build enduring influence in an ever-evolving communications landscape.”

The appointment of Rashmil Dheer and Nupur Kothari comes at a pivotal time as Bold & Beyond expands its national presence and strengthens its integrated communications practice. The agency aims to deepen its expertise across strategy, PR, branding, and digital storytelling, driving cohesive, insight-led narratives for its clients.

Under the leadership of Sonalika Pawar, the firm continues to gain momentum as a leading independent communications agency, known for its holistic approach to brand-building that fuses strategy, creativity, and technology.

About Bold & Beyond

Bold & Beyond is a Bengaluru-based integrated communications agency that helps brands discover and amplify their core beliefs to stand for something bigger. The firm specializes in strategy, design, digital marketing, communications, brand partnerships, and event curation, offering a holistic suite of services that build authentic, high-impact brand narratives.

By blending creativity with strategic insight, Bold & Beyond works with brands, companies, events, and individuals to enhance visibility, elevate identity, and drive measurable business outcomes. The agency prides itself on its ability to operate as a one-stop communications hub — seamlessly connecting PR, influencer marketing, branding, and digital ecosystems to deliver meaningful engagement and growth.

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Tags: Bold & BeyondBrandingChief Strategy OfficerHappy Place to Work CertificationHPTWINDIAIntegrated CommunicationsLeadership AppointmentLeadership AppointmentsMarketingNupur KothariPR Directorpublic relationsRashmil DheerSonalika PawarStrategy
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