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The Answer is a Question

Written by management experts who have worked with FTSE 500 companies, The Answer is a Question: The missing superpower that changes everything and will transform your impact as a manager and leader is a must-read for all those who are in, or aspire to, a position of management.

Packed with practical advice, it reveals how managers everywhere can ditch the command-and-control leadership model and adopt an enquiry-led approach that cultivates a new wave of engaged, problem-solving employees.

Written by Dominic and Laura Ashley-Timms, the CEO and COO of global performance consultancy Notion, this book outlines their groundbreaking STAR® model, a simple 4-step management framework that helps leaders to adopt coaching-related behaviours to stop firefighting and start asking more powerful questions in order to stimulate higher levels of collaborative, solution-driven teams. This model aims to encourage managers to adopt an Operational Coaching™ style of management – a unique mindset and style of engaging others.

The Answer is a Question offers a new model specifically intended to support leaders and managers to use an Operational Coaching™ style of management in their day-to-day interactions with others. This style better enables them to understand how to support and grow the capabilities of their team members. The result is more engaged, autonomous employees and managers who are released from aspects of their to-do lists to invest more time to coaching their team.

The impact of the STAR® model has been independently proven in a large-scale study commissioned by the UK government and the London School of Economics. It found that the those who followed the programme outlined in the book spent 70% more time using an Operational Coaching™ style of management, leading to higher levels of organisational recruitment, improved staff retention and increased skill levels across 9 management competencies including communication skills and handling challenging conversations.

Amidst statistics showing low levels of engagement and productivity globally, this incredibly practical book is desperately needed for managers struggling to motivate their team and seeking a new way of doing things.

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