Tel Aviv, Israel, July 2025 – David Geffen has been appointed as the new Chief Marketing Officer at AlgoSec, a global cybersecurity leader specializing in hybrid network security policy management and automation. In his new role, David will lead AlgoSec’s global marketing strategy, brand positioning, product marketing, and demand generation to drive accelerated growth and deepen customer engagement across key markets.
David brings over two decades of experience in strategic marketing leadership, with deep expertise in B2B marketing, product positioning, ABM, sales enablement, and digital strategy. Prior to joining AlgoSec, he held key leadership roles at Glassbox for over five years, most recently serving as VP of Marketing, where he led the successful go-to-market strategies, launched high-impact demand generation campaigns, and helped grow the company’s brand and market share significantly.
Before Glassbox, David had a long and impactful tenure at NICE Systems, where he held several senior positions, including Head of Product Marketing, Director of Customer Business Development, and Product Manager, helping launch multi-million-dollar product lines and significantly increasing customer satisfaction through data-driven enablement and branding efforts.
Throughout his career, David has been instrumental in crafting compelling narratives and delivering keynotes at major industry conferences, building brand authority in highly competitive markets, and driving product-led growth through strategic alignment between product, sales, and marketing functions.
About AlgoSec
AlgoSec is a global cybersecurity company that empowers organizations to accelerate digital transformation securely by automating the application connectivity and security policy process across hybrid environments. With a presence in over 2200 organizations worldwide, AlgoSec provides a unified platform—AlgoSec Horizon—leveraging AI to ensure full visibility, compliance, and risk mitigation across multi-cloud and on-premise data centers. Through its intelligent automation, AlgoSec enables security teams to deliver secure applications up to 10 times faster while maintaining regulatory compliance and reducing operational risk.
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