Houston, Texas, United States, April 2025 – Jason Graves has joined EarthFresh Farms as Vice President Human Resources / Head of Human Resources, where he will lead the organization’s people strategy across its U.S. and Canadian operations. He will drive talent transformation, organizational effectiveness, and leadership development for EarthFresh, a vertically integrated international produce company known for its commitment to sustainability and innovation in the fresh produce industry.
Before joining EarthFresh, Jason served as Head of Human Resources at WAVE Electronics, a private equity-backed company. Over his four-year tenure, he led HR transformation, established robust credibility with employees and leadership, drove successful M&A integration, and modernized benefit programs and compliance frameworks.
Earlier, Jason held the role of Vice President Human Resources at Stratum Reservoir, where he led the HR function across 19 countries. He designed a three-phase approach to building out HR for a global M&A consolidation, introduced executive dashboards, streamlined international payroll, and implemented organization-wide compensation and communication initiatives.
Previously, he was Vice President of Human Resources at Cogent Energy Services, where he led the end-to-end HR function for the start-up oilfield services firm. He implemented foundational HR processes and compliance structures before the company was dissolved in 2019.
Jason also served as Vice President of Human Resources at MRC Global, where he provided strategic HR leadership to the organization, establishing core HR policies and leading all aspects of employee relations, compliance, communications, and compensation strategies.
He began his executive HR journey at Baker Hughes, where he served for over eight years as Senior Regional HR Director, supporting 6,000+ employees. His work included M&A leadership, talent development planning, and HR strategy execution for the Pressure Pumping business segment.
About EarthFresh Farms
EarthFresh Farms, established in 1963, is a leading vertically integrated produce company operating in both the United States and Canada. Specializing in conventional and organic potatoes, carrots, and onions, EarthFresh supplies top Retail and Food Service clients across North America. With a unique focus on sustainability, the company controls every phase of the value chain—from seed breeding and production to packing and distribution.
EarthFresh is home to the largest collection of exclusive potato varieties in North America, and is deeply committed to feeding future generations by investing in technology, environmental practices, safety standards, and community impact. Rooted in the belief that real food begins with the earth, EarthFresh continues to lead the produce industry in innovation and ecological responsibility.
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