Mumbai, Maharashtra, India, January 2025 – Nishant Gopalia has been appointed as Senior Vice President – Media & MarTech at Tonic Worldwide, where he will lead the agency’s efforts in media and MarTech to drive impactful and innovative strategies. With over a decade of experience in digital media, Nishant brings a wealth of expertise in app marketing, digital strategy, and performance marketing. His leadership is expected to further elevate Tonic Worldwide’s commitment to delivering cutting-edge digital solutions.
Prior to joining Tonic Worldwide, Nishant was the Senior Director & Lead, Digital Media at Viacom18 Sports, where he developed comprehensive digital strategies to drive user acquisition and retention for sports properties like IPL, FIFA, and NBA. His efforts significantly boosted the performance of campaigns, content marketing, and customer engagement through innovative solutions.
Before Viacom18, Nishant served as Deputy General Manager – Digital Media at Tata Communications, where he implemented global Account-Based Marketing (ABM) strategies to generate demand for IT enterprise solutions across multiple regions.
At Mindshare India, Nishant was Senior Director – Digital, where he collaborated with senior marketing teams to craft digital strategies and enhance programmatic campaigns. His earlier roles include leadership positions at Performics, Disney Star, and Wavemaker, where he consistently delivered impactful media strategies and mentored high-performing teams.
About Tonic Worldwide
Tonic Worldwide is a global digital-first agency dedicated to creating immersive digital experiences. Specializing in end-to-end solutions like social media, website development, online reputation management, and digital strategy, the agency combines rich research, actionable insights, and innovative creativity to drive results. With a strong commitment to crafting personalized and impactful digital solutions, Tonic Worldwide serves a diverse portfolio of clients across industries.
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