Mumbai, Maharashtra, India, March 2025 — Prerak Parmar has joined Bharti AXA Life Insurance as Chief Growth Officer, bringing with him over 26 years of rich experience across the FMCG and life insurance sectors. Known for his expertise in sales, general management, multi-channel distribution, and driving revenue growth, his appointment marks a strategic move in Bharti AXA Life’s continued focus on expanding its market presence.
Before joining Bharti AXA Life, Prerak served as Chief Distribution Officer at Reliance Nippon Life Insurance for over eight years. In this role, he led profit center management, new project development, sales strategy, and the scaling of distribution networks, significantly contributing to the company’s top-line performance and operational expansion.
In his new role at Bharti AXA Life Insurance, Prerak will lead all proprietary distribution channels, including agency, partner office, insurance manager, and direct distribution. He will also drive efforts in revenue assurance and pricing, playing a pivotal role in shaping the company’s growth and customer outreach strategies.
Founded in 2006, Bharti AXA Life Insurance is one of India’s leading life insurance companies, offering a wide range of value-for-money and need-based insurance and savings solutions. A wholly owned subsidiary of Bharti Life Ventures Private Limited, the company has a strong distribution network of over 200 branches across the country. Known for its customer-first approach and innovative offerings, Bharti AXA Life has consistently been recognized as a Great Place to Work for four consecutive years, underlining its commitment to both customer satisfaction and employee wellbeing.
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