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Roshanie Ross joins Chief as Chief Experience Officer

Smita SinghbySmita Singh
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Roshanie Ross joins Chief as Chief Experience Officer

Roshanie Ross joins Chief as Chief Experience Officer

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New York, USA, October 2025 — Chief, the private network for executive women, has appointed Roshanie Ross as its new Chief Experience Officer, marking a pivotal addition to its leadership team as it continues expanding its mission to empower senior women executives across industries.

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With over two decades of experience in digital transformation, operations, and customer engagement, Roshanie brings a strong track record of leading global organizations through data-driven innovation and customer experience excellence.

Before joining Chief, she served as Chief Operating Officer at Happier Living, where she led operations for a high-growth digital behavioral health company. During her tenure, she drove a 30% year-over-year revenue increase, leveraged automation and AI to scale operations, and improved patient conversion rates by 15%.

Prior to Happier Living, Roshanie was the Chief Digital Officer at The IRONMAN Group, where she integrated connected fitness platforms, grew annual recurring revenue by 30%, and contributed to a 250% increase in overall revenue. Earlier, as Global GM of Digital Customer Experience at International SOS, she spearheaded digital transformation initiatives that doubled digital product revenue from $500 million to $1 billion within two years.

Roshanie has also held senior leadership roles at Citi, where she served as SVP – Digital Transformation and SVP – Product Management and Marketing, driving growth in commercial and consumer banking. Her earlier career includes impactful roles at Equinox, Diageo, American Express, and Columbia University, where she developed her foundation in financial strategy, brand management, and customer experience.

As Chief Experience Officer, Roshanie will focus on enhancing the member journey, fostering engagement across Chief’s global network, and driving new digital and experiential initiatives that advance the company’s vision of redefining executive leadership for women.

About Chief
Chief is the premier private network built for executive women leaders, empowering them to maximize their leadership impact through access to a vetted peer community, curated learning, and exclusive experiences. Founded in 2019, Chief has become the largest executive women’s network in the U.S., representing over 10,000 companies and 77% of the Fortune 100. Recognized by TIME as one of the 100 Most Influential Companies and by Fast Company as one of the Most Innovative Companies, Chief continues to shape the future of leadership through community, mentorship, and insight.

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Tags: #HRTODAYChiefChief Experience OfficerCiticustomer experienceDigital TransformationHappier LivingHappy Place to Work CertificationHPTWInternational SOSLeadership AppointmentRoshanie RossThe IRONMAN GroupWomen in Leadership
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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