Mumbai & Dubai, March 2025 – Aspire Lifestyles, a global leader in concierge and customer engagement services, has announced the appointment of Sumit Prakash as Managing Director – India, Middle East & Africa (IMEA). In this leadership role, Sumit will oversee regional operations and spearhead business expansion across India, UAE, KSA, and other high-growth economies in the IMEA region. He will be responsible for business development, financial performance, strategic partnerships, regulatory compliance, and aligning service delivery to client needs across diverse markets.
Prior to this, Sumit served as Country Director – India & South Asia at Collinson, where he led business operations across six countries and played a pivotal role in scaling travel benefit and customer loyalty solutions. He was also a part of the APAC leadership team, driving market strategy, partnerships, and innovation.
Earlier, he held the position of Commercial Director – India & South Asia at Collinson, where he focused on product strategy, client engagement, and expanding the firm’s footprint in emerging markets, helping position Collinson as a leading provider in the travel and rewards space.
Previously, Sumit was with Mastercard for nearly eight years, where he led product strategy across loyalty offerings, card benefits, and partner engagement in South Asia. His role involved developing differentiated customer propositions and building alliances with major banks.
He also worked in senior business development and program management roles at GE Capital, HDFC Bank, and Standard Chartered, gaining deep expertise in loyalty, sales, and consumer banking. Sumit holds an MBA in Marketing from University of Allahabad, and has completed executive education programs in strategic change and digital transformation from ISB and IIM Bangalore.
About Aspire Lifestyles
Aspire Lifestyles is a global pioneer in concierge and loyalty program management, with nearly 30 years of experience crafting high-touch and high-tech customer experiences for some of the world’s most prestigious brands. Operating in 21 markets worldwide, Aspire offers a wide range of services including concierge, travel and medical assistance, wellness advisory, digital benefit solutions, and curated experiences. The company prides itself on delivering exceptional personalized service that elevates customer engagement and loyalty for its clients.
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