Gurugram, Haryana, India, May 2025 – Eastman Auto & Power Limited has announced the elevation of Abha Bajaj Arora to the role of Vice President – Sales (Exports). A seasoned professional with over 19 years of experience in Global Sales and Marketing, Abha is set to lead Eastman’s international business expansion, scaling the company’s footprint across strategic global markets.
Since rejoining Eastman in August 2022 as General Manager, Abha has played a pivotal role in strengthening the company’s position in the Middle East, unlocking new markets, and building strong global partnerships. Her deep understanding of international markets, particularly across Asia, Africa, and the Middle East, has made her a key player in the company’s global success story.
Abha’s association with Eastman Auto & Power Limited spans more than 8 years, across two tenures. In her current stint, she has served as General Manager for nearly three years, leading major initiatives in international sales. In her earlier tenure from 2006 to 2012, she contributed significantly as International Sales Marketing Manager, developing business across the Middle East and SAARC countries, thereby laying the foundation for Eastman’s global sales architecture.
Prior to rejoining Eastman, Abha held a leadership role at MakeMyTrip as a Holiday Expert from 2012 to 2020, where she was instrumental in creating exceptional customer experiences and handling international travel portfolios.
With a strong blend of sectoral knowledge, market intelligence, and a strategic outlook, Abha’s elevation marks a key milestone in Eastman’s commitment to growing its global presence.
About Eastman Auto & Power Limited
Established in 2006, Eastman Auto & Power Limited is a renowned player in the fields of solar energy, energy storage, and power electronics, with a global turnover of USD 420 million and a team of over 3,000 professionals. Backed by the legacy of the Eastman Group and the vision of Mr. Jagdish Rai Singal, the company delivers innovative and reliable energy solutions across 40+ countries, including markets in Asia, Africa, Middle East, and Europe. Known for its customer-centric approach and breakthrough technologies, Eastman continues to shape the future of sustainable energy solutions worldwide.
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