Sunnyvale, California, United States, November 2025 – Sonatus, a leading innovator in vehicle software and digital infrastructure, has announced the appointment of Amina Gass as Head of People Operations. With over a decade of experience building people systems and operational excellence in high-growth technology organizations, Amina brings deep expertise in HR strategy, global compliance, and workforce transformation to her new role. At Sonatus, she will lead global people operations, overseeing employee experience, policy development, and talent programs that support the company’s rapid expansion across multiple geographies.
Before joining Sonatus, Amina Gass served as Senior Manager, People Operations at Big Health, where she played a pivotal role in scaling HR operations for a fast-growing digital health company. She led company-wide workforce restructuring initiatives with transparency and empathy, enhanced compensation and benefits frameworks that boosted employee satisfaction by 25%, and implemented new HR systems that improved efficiency and engagement across teams.
Prior to Big Health, Amina spent over three years at Netlify, where she progressed through multiple roles including Manager, People Operations and Senior People Operations Manager. She established Netlify’s global HR infrastructure, leading initiatives in performance management, compliance, onboarding, and remote-work strategy. Her leadership helped create a data-driven, distributed-first people culture, ensuring organizational alignment and operational consistency worldwide.
Earlier, Amina managed people operations at Go Nimbly, Apollo.io, and BrightFunnel by Terminus, where she built and optimized HR programs covering onboarding, performance evaluation, and employee engagement. At Braintree, she held an early-career role in operations that helped her develop foundational expertise in organizational systems and workforce administration.
Amina’s career is marked by her ability to scale HR systems in high-growth environments while fostering employee well-being, compliance, and equity. Her appointment underscores Sonatus’s commitment to building a people-first culture that supports innovation, agility, and sustainable growth as it continues to redefine the future of connected and software-defined vehicles.
Sonatus is accelerating the automotive industry’s transition to software-defined vehicles (SDVs) through its cutting-edge software platforms and infrastructure solutions. The company’s award-winning technology powers vehicles from Hyundai, Kia, and Genesis, enabling continuous software upgrades, improved efficiency, and enhanced user experiences. With over $110 million USD in funding from global technology and automotive investors such as Foxconn, Hyundai Motor Group, LG Electronics, and SAIC Capital, Sonatus operates across Sunnyvale, Paris, Shanghai, Seoul, and Tokyo, driving the digital future of mobility.
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