Sharjah, United Arab Emirates, November 2025 — ABM Innovations has announced that Avinash G. Nair has stepped into the role of Chief Marketing Officer (CMO). In this leadership capacity, Avinash will drive global marketing strategy, brand positioning, digital growth, and customer acquisition initiatives while supporting the company’s vision of becoming a category-defining AI-driven business acceleration platform.
With a multi-market background spanning India, UAE, and global innovation ecosystems, Avinash brings a blend of entrepreneurial agility, digital strategy mastery, and business growth experience to the role. His mandate includes shaping ABM Innovations’ global marketing charter, strengthening product-market fit for its AI-powered solutions, and leading branding initiatives across emerging and established business landscapes.
Before taking on the CMO role at ABM Innovations, Avinash G. Nair served as Founder & CEO of eFoinix Solutions, where he led digital strategy transformation projects, marketing programs, and business model innovations for clients and partners across markets. His work spanned branding, digital marketing, strategic growth planning, and advisory for scalable business solutions.
In parallel, he has been contributing to India’s startup ecosystem as a Mentor with Kerala Startup Mission and IncubeNation, providing strategic support in business model refinement, go-to-market readiness, and accelerator pathways for early-stage ventures. He also serves as an Investor at Onattukara Foods, supporting the growth of emerging consumer brands.
Previously, Avinash worked with Statesside as a Group Business & Marketing Strategist, where he was responsible for integrated brand strategy, digital execution, and revenue-enabled growth planning across cross-border markets.
Earlier in his career, he held key marketing and social media roles with German Emirati Real Estate Investment, where he spearheaded digital and performance marketing operations, brand activation, and customer acquisition programs.
Avinash’s earlier professional experience spans roles in business development, corporate strategy, and digital operations with organisations including Innovation Incubator Advisory, Moonhive, DIB Global, GoAskNow, Orell Technosystems, and Jeebley. His diverse portfolio reflects a deep grounding in scaling marketing capability, digital ecosystems, business advisory, and leadership.
About ABM Innovations
ABM Innovations leverages artificial intelligence to disrupt traditional market research and business expansion strategies. The company delivers deep, decision-ready insights powered by AI to help businesses scale with confidence. Beyond research, ABM Innovations supports complete business acceleration through digital brand building, marketing transformation, market entry strategy, and growth enablement solutions. Its end-to-end ecosystem empowers startups, SMEs, and enterprises to compete globally with intelligence, clarity, and execution excellence.
Read Also : When HR “Produces Nothing”: A Response to Jennifer Sey’s Anti-HR Vision
The Fine Balance: Navigating Work, Life, and Mental Wellbeing
Mind the Leadership Gap – From Learning to Real-World Impact
How the Adecco Group is empowering its employees for the future of work
