Singapore, November 2025 — InMobi Advertising has appointed Malika Kutub as Director, where she will lead client partnerships and business growth initiatives across the Asia-Pacific region. In her new role, Malika will focus on strengthening strategic relationships, driving revenue expansion, and enhancing InMobi’s leadership in high-impact, data-led advertising solutions across APAC.
Malika joins InMobi from JioStar, where she served as Executive Director – International Markets and Alternate Channels. During her tenure, she drove global expansion strategies, built cross-border go-to-market frameworks, and unlocked new commercial channels across emerging and developed markets.
Before JioStar, Malika spent over five years at Disney+ Hotstar, rising through key leadership roles including LCS Head, Sales Director, and Agency Director. She worked closely with 100+ top brands and media partners, scaling advanced ad-tech-driven advertising solutions and shaping digital monetization strategies across multiple categories. Her work significantly accelerated Disney+ Hotstar’s revenue and market leadership in India’s rapidly evolving streaming and digital advertising ecosystem.
Her earlier experience includes impactful roles at Dailyhunt (Versé Innovation Pvt. Ltd.), Network18 Media & Investments Limited, NDTV Media, and The PRactice, where she built foundational expertise in digital media strategy, commercial operations, advertiser relations, and scaled brand partnerships.
Malika’s appointment underscores InMobi’s continued commitment to strengthening its APAC client ecosystem, expanding its ad-tech capabilities, and delivering high-performance outcomes for marketers across the region.
About InMobi Advertising
InMobi Advertising builds transformative mobile technologies that positively impact people, brands, and digital communities worldwide. By combining data, creativity, and advanced media solutions, InMobi empowers advertisers and publishers to drive growth, activate their audiences, and create meaningful connections in a mobile-first world.
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