London, United Kingdom, October 2025 — Mous, the innovative tech accessories brand known for redefining device protection and functionality, has announced the appointment of Piers Nathan as Chief Marketing Officer (CMO). In this leadership role, Piers will spearhead global marketing strategy, creative direction, and brand storytelling as Mous continues to expand its footprint in the premium tech accessories market.
Piers’ appointment marks a significant milestone in his journey with Mous, reflecting his strong creative leadership and strategic marketing acumen. Over the past four years, he has been instrumental in elevating Mous’ brand identity through compelling campaigns and content that resonate with customers worldwide.
Piers has been with Mous for more than four years, most recently serving as Head of Content, where he led the creative and storytelling strategy across global markets. Prior to that, he held the roles of Lead Creative Strategist and Content Strategy Manager, where he played a pivotal role in shaping Mous’ visual identity and content-driven growth. His contributions have been key in positioning Mous as one of the most admired challenger brands in the tech accessories space, merging innovation with lifestyle appeal.
Before joining Mous, Piers worked with Newton Europe, a rapidly growing management consultancy specializing in operational excellence across retail, manufacturing, healthcare, and defense sectors. As a Consultant and later Senior Consultant, he developed a strong foundation in analytical thinking, business strategy, and performance optimization—skills that now inform his marketing leadership.
Earlier in his career, Piers co-founded CP Collectives, a digital platform and Instagram community that amassed over 2.5 million followers. The platform showcased the world’s best photography and successfully built a thriving e-commerce business selling prints, canvases, and presets. His entrepreneurial experience honed his digital growth and community-building capabilities, which have continued to define his approach to brand marketing.
Piers also gained early professional exposure as a Summer Associate at the Financial Conduct Authority (FCA), where he contributed to research on fintech trends and the future of retail banking, and as a Fish and Meat Counter Assistant at Sainsbury’s, where he learned the value of customer experience from the ground up.
About Mous
Mous (pronounced mouse, not moose) is a leading innovator in tech accessories, driven by a passion for design, protection, and functionality. The company began with a vision to create ultra-protective, stylish phone cases that seamlessly integrate with modular accessories through magnetic technology.
Today, Mous offers a wide range of products, including MagSafe®-compatible accessories, wireless chargers, MacBook sleeves, and more. Its creations are designed for risk-takers, creators, and explorers, enhancing the daily experiences of tech lovers worldwide. Each Mous product is a fusion of engineering precision and creative design, empowering users to live boldly while keeping their tech effortlessly protected.
With innovation at its core and customers at its heart, Mous continues to push boundaries—proving that when technology meets imagination, there are no limits.
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