Birmingham, England, United Kingdom, October 2025 — ClickThrough Marketing, a leading digital performance marketing agency, has announced the appointment of Sian Lloyd as Head of People and Culture. In her new role, Sian will lead the company’s people strategy, focusing on cultivating a thriving culture, strengthening talent engagement, and driving professional development across teams in alignment with ClickThrough Marketing’s commitment to innovation and excellence in digital marketing.
Sian brings over a decade of progressive human resources experience across diverse industries. Before joining ClickThrough Marketing, she served as Head of People at On The Tools, where she played a pivotal role in advancing HR frameworks, employee engagement initiatives, and organizational development. Prior to that, she was HR Manager at Electric House, where she helped integrate modern HR practices and fostered a culture of collaboration and creativity.
Earlier in her career, Sian spent nearly six years with Echo Managed Services, where she grew through multiple roles—from HR Advisor to Human Resources Business Partner—developing expertise in employee relations, performance management, and workforce planning. She began her professional journey as a Legal Services Adviser at Dignity Pre Arrangement Limited, where she honed her people-first approach and strong communication acumen.
At ClickThrough Marketing, Sian will focus on enhancing people operations, leadership programs, and cultural transformation initiatives that support the company’s rapid growth and its mission to deliver world-class digital performance marketing solutions.
About ClickThrough Marketing
ClickThrough Marketing is an award-winning UK-based digital performance marketing agency with expertise spanning SEO, content marketing, digital PR, PPC, paid social media, conversion rate optimisation, and inbound marketing. Since 2004, the agency has partnered with global brands to deliver integrated, data-led strategies that accelerate growth and maximize ROI. Backed by industry partnerships with SEMRush, VWO, Google, and Bing, ClickThrough Marketing continues to redefine digital success through innovation, creativity, and technology.
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