Brisbane, Queensland, Australia, September 2025 — Kent Madders has been promoted to Chief Marketing Officer – ANZ at Domino’s Pizza Enterprises Limited (DPE). In his new role, he will lead marketing strategy and execution across Australia and New Zealand, further strengthening Domino’s brand presence and customer engagement in two of its most dynamic markets.
Kent has been with Domino’s Pizza Enterprises Limited for nearly three years. Most recently, he served as Marketing Director – Australia & New Zealand, where he successfully shaped brand campaigns, digital initiatives, and customer engagement strategies that drove growth across the region.
Before joining Domino’s, Kent spent over four years at Tabcorp, holding senior leadership roles including General Manager – Brand, Marketing & Content (TAB & Sky Media) and Head of Brand & Marketing. His work focused on repositioning brands, elevating customer experience, and delivering integrated marketing campaigns across wagering and media platforms.
Earlier, he spent more than five years at Tatts Group, where he advanced through roles such as Head of Brand & Marketing Communications – UBET, Portfolio Manager – Group Brands, and Senior Brand Manager, building expertise in brand development and large-scale marketing communications.
Kent’s career began with marketing roles at Bank of Queensland, Mitsubishi Motors Australia, and O2 (Telefónica UK), where he gained deep experience in financial services, automotive, and telecom industries. Across these positions, he developed a strong foundation in brand strategy, customer insights, and innovative marketing execution.
About Domino’s Pizza Enterprises Limited
Domino’s Pizza Enterprises (DPE) is the largest pizza chain in Australia in terms of store numbers and sales, and the largest franchisee of the Domino’s Pizza brand worldwide. DPE holds the exclusive master franchise rights for Domino’s in 12 markets, including Australia, New Zealand, Japan, Germany, France, and several others, operating more than 3,800 stores globally.
As the leading international Domino’s franchisee, DPE is committed to delivering great-tasting pizzas, digital innovation, and world-class customer experiences across diverse markets.
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