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Netcore Cloud Strengthens Global Leadership with Strategic Hires in Strategy, Sales, and Marketing

Smita SinghbySmita Singh
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Netcore Cloud Strengthens Global Leadership with Strategic Hires in Strategy, Sales, and Marketing

Netcore Cloud Strengthens Global Leadership with Strategic Hires in Strategy, Sales, and Marketing

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New York, United States, October 2025 — Netcore Cloud, a leading agentic marketing platform, has announced three strategic leadership appointments to accelerate its international expansion and strengthen its position in Agentic Marketing.

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The company has named Vassil Mladjov as SVP, Agentic AI and Strategy, Deepthi Nagarajan as VP, Marketing, and Sourabh Mahajan as SVP, Sales. Together, they bring over five decades of experience driving innovation, scaling global SaaS organizations, and leading impactful go-to-market transformations.

As SVP, Agentic AI and Strategy, Vassil Mladjov will spearhead Netcore Cloud’s global AI roadmap, enabling one-to-one personalization at scale through Agentic AI.

“Netcore isn’t just participating in the Agentic AI revolution, it’s poised to lead it,” said Mladjov. “We’re building an agentic marketing platform that integrates intelligent agents into every part of marketing execution, helping marketers not just use AI, but grow with it.”

Deepthi Nagarajan, former marketing leader at Freshworks and IBM, joins as VP, Marketing, where she will lead global product and customer marketing across Netcore Cloud and Netcore Unbxd. With nearly two decades of SaaS and enterprise technology experience, she will focus on strategic positioning, customer-led growth, and brand transformation.

“With more than 6,500 customers already seeing strong results from our platforms, I’m excited to help Netcore expand its global reach and deepen customer engagement,” said Nagarajan.

Sourabh Mahajan, a veteran of MoEngage, AppsFlyer, and InMobi, joins as SVP, Sales. With almost 20 years of experience in AdTech and MarTech, he has scaled multiple companies from early stages to market leadership.

“Netcore has been at the forefront of agentic marketing,” said Mahajan. “I’m thrilled to help drive our next phase of growth.”

“These appointments mark a significant milestone in our journey to build a world-class leadership team that can drive innovation and global excellence,” said Kalpit Jain, Group CEO, Netcore Cloud. “With Vassil, Deepthi, and Sourabh on board, we are well-positioned to lead the era of Agentic Marketing.”

About Netcore Cloud

Netcore Cloud is a leading agentic marketing platform that leverages its comprehensive Customer Engagement and Experience Suite to deliver personalized, omnichannel experiences. Trusted by over 6,500 brands across sectors such as Ecommerce, Retail, Banking and Financial Services, Media and Entertainment, and Travel, its marquee clients include Walmart, Unilever, Tommy Hilfiger, Domino’s, McDonald’s, Pizza Hut, and Crocs.

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Tags: Agentic MarketingAICustomer EngagementDeepthi NagarajanHappy Place to Work CertificationHPTWHRTODAYKalpit JainLeadership AppointmentLeadership AppointmentsMarketing TechnologyMarTechNetcore CloudSaaS GrowthSourabh MahajanVassil Mladjov
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Global HR News & Updates

"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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