Mumbai, Maharashtra, India, April 2025 — Ashna Nandrajog has joined DDB Mudra Group as Senior Vice President – Business, bringing with her over two decades of experience in brand building, strategic client management, and creative leadership. Her appointment reinforces DDB Mudra Group’s vision to enhance its business leadership and drive meaningful growth for clients in an increasingly competitive advertising landscape.
Before joining DDB Mudra Group, Ashna was Vice President at Contract Advertising India (a WPP company and part of the VML Group), where she led major accounts and crafted impactful, insight-led campaigns that delivered both creative excellence and business results. During her 6-year tenure at Contract, she held roles of increasing responsibility, including Associate Vice President.
Earlier in her career, she served as Associate Vice President at GTB, Client Servicing Director at FCB Ulka, and Group Account Director at Ogilvy & Mather. She also spent six years at Publicis Capital, where she began her journey in account management and laid the foundation for her sharp strategic acumen and client-first approach.
Ashna is known for her ability to navigate complex brand challenges and inspire high-performing teams, with a reputation for nurturing client relationships and pushing the envelope on integrated campaigns. Her appointment at DDB Mudra Group signals a strong commitment to evolving the agency’s business offerings and deepening strategic client engagement across categories.
Built on the philosophy that emotional advantage creates business advantage, DDB Mudra Group is one of India’s leading creative agencies. It crafts powerful brand ideas that resonate across culture, commerce, and communities. With a legacy of creativity, collaboration, and results, the agency continues to shape iconic campaigns that move people and businesses alike. As part of the global DDB network, the agency believes in work that not only performs but also transforms.
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