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Home News Asia

Roli Shrivastava Elevated to Chief Marketing Officer at Hocco

Smita SinghbySmita Singh
in Asia, Business, India, News
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Roli Shrivastava Elevated to Chief Marketing Officer at Hocco

Roli Shrivastava Elevated to Chief Marketing Officer at Hocco

Ahmedabad, Gujarat, India, July 2026 — Hocco has elevated Roli Shrivastava to the position of Chief Marketing Officer (CMO), recognizing her outstanding contributions to the company’s brand growth and marketing transformation. In her expanded leadership role, she will oversee marketing across Hocco Ice Creams, Hocco Restaurants, Hocco Eateries, Hocco Foods, and Huber & Holly Ice Creams, driving integrated brand strategy and customer engagement across the group’s diverse food and beverage portfolio.

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With more than 14 years of experience in brand building, marketing strategy, consumer engagement, sales, and digital commerce, Roli has established herself as a dynamic marketing leader with expertise spanning FMCG, food services, e-commerce, and telecommunications. Her promotion reflects Hocco’s confidence in her ability to strengthen the company’s multi-brand presence and accelerate its next phase of growth.

Roli has been an integral part of Hocco’s growth journey since joining the company in 2018 as General Manager – Marketing. Over the past eight years, she has steadily progressed through leadership positions including Assistant Vice President – Marketing and Vice President – Marketing, playing a pivotal role in shaping the company’s brand identity, expanding consumer reach, and driving innovative marketing initiatives across its growing portfolio of businesses.

Before joining Hocco, Roli served as Brand Communications Manager at Zomato, where she led integrated online and offline marketing campaigns, content strategy, and performance analysis to strengthen brand engagement. Earlier, she spent nearly three years at Snapdeal, holding multiple marketing leadership roles including Senior Manager – Marketing Strategy, Manager – Marketing Strategy, and Category Merchandising Manager, where she developed 360-degree marketing campaigns, strategic partnerships, exclusive product launches, and digital merchandising strategies.

She began her professional career with Airtel, where she held sales leadership positions as Young Leader, Territory Sales Manager, and Zonal Sales Manager, gaining valuable experience in sales execution, market expansion, distribution strategy, and customer acquisition. This diverse background across sales, marketing, digital commerce, and brand management has equipped her with a comprehensive understanding of consumer businesses and high-growth markets.

As Chief Marketing Officer, Roli will lead Hocco’s overall marketing vision, strengthening brand equity, accelerating innovation, and delivering integrated customer experiences across its portfolio of restaurant, ice cream, and food brands while supporting the company’s long-term growth ambitions.

About Hocco

Hocco is a leading Indian food and hospitality company with a rich legacy that traces its origins to the pre-independence era. The company operates a diverse portfolio comprising Hocco Ice Creams, Hocco Restaurants, Hocco Eateries, Hocco Foods, and Huber & Holly Ice Creams, serving customers through more than 100 outlets across India and an international presence in the United States.

Built on a commitment to quality, innovation, and customer-centricity, Hocco continues to redefine food and dessert experiences through its expanding range of restaurants, cafés, ready-to-eat offerings, and premium ice cream brands. The company remains focused on creating authentic culinary experiences while driving sustainable growth across its hospitality and consumer food businesses.

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Tags: Brand StrategyChief Marketing OfficerCMOexecutive promotionFood IndustryHappy Place to Work CertificationHoccoHocco Ice CreamsHospitalityHPTWHuber and HollyLeadership AppointmentMarketing LeadershipMarketing NewsRoli Shrivastava
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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