Gurugram, Haryana, India, November 2025 — VinFast India has announced the appointment of Bhartendu Singh as its Chief Marketing Officer (CMO), marking a significant leadership addition to the company’s growing presence in India’s electric vehicle (EV) sector. In his new role, Bhartendu will lead VinFast’s marketing and brand strategy, with a focus on driving brand visibility, strengthening customer engagement, and positioning VinFast as a key player in India’s fast-evolving EV landscape.
With more than two decades of diverse marketing experience, Bhartendu brings with him a strong record of building brands and leading marketing transformations across multiple industries, including automotive, consumer durables, and media. Prior to joining VinFast India, he served as General Manager – Marketing and Domain Head at Hyundai Motor India Ltd., where he played an instrumental role in driving marketing innovation, digital transformation, and brand growth for one of India’s leading automotive companies.
Before his tenure at Hyundai, Bhartendu held leadership roles at Johnson Controls–Hitachi Air Conditioning, where he served as Senior Manager – Marketing, overseeing strategic campaigns, product launches, and consumer engagement initiatives. He also worked with Honda Motorcycle & Scooter India Pvt. Ltd. as Assistant Manager – Marketing, gaining deep insight into customer behavior, product positioning, and retail marketing within India’s two-wheeler industry. His earlier experiences with the All India Management Association (AIMA) and Global Wings Media Pvt. Ltd. shaped his foundation in integrated marketing communications and brand storytelling.
An alumnus of the Indian Institute of Management Bangalore, where he completed a Leadership Development Programme, Bhartendu brings strategic depth, creativity, and a data-driven approach to his leadership. His appointment underscores VinFast’s commitment to strengthening its leadership team as it establishes a robust marketing foundation in India’s rapidly growing EV market.
About VinFast India
VinFast India, part of Vingroup, Vietnam’s largest private-sector conglomerate, is redefining smart mobility with a commitment to sustainability, innovation, and customer-centric design. The company is focused on delivering top-quality electric vehicles (EVs) that combine advanced technology with superior performance and design.
At VinFast, the brand philosophy revolves around friendliness, authenticity, and inclusivity, ensuring exceptional products and experiences for customers. With flexible sales models, cutting-edge technology, and industry-leading after-sales service, VinFast aims to make electric mobility accessible to all and contribute to building a cleaner, smarter, and more sustainable future.
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