Stockholm, Sweden, April 2025 – Effective July 1, 2025, Francesca Morichini is joining Electrolux Group to take on the role of Chief Human Resources Officer.
Morichini will report to Yannick Fierling, Electrolux Group CEO, and be part of Group Management.
She has nearly 25 years of HR experience in a variety of roles, from the corporate level down to the local, and also in a number of industries. Most recently, Morichini comes from Amplifon Group where she worked as Chief HR Officer. Prior to that, she held several HR roles at Whirlpool EMEA.
“I’m thrilled to join the talented team at Electrolux Group as I’ve been very impressed by the company culture and its strong, bold values,” says Francesca Morichini.
“My vision is to build on the strong foundation already in place while introducing some fresh perspectives that will help us grow together. I’m passionate about business partnership and transformation, and I look forward to meeting the different teams and understanding how HR can support the success of the Group.”
“People are our greatest asset,” says Yannick Fierling, CEO, Electrolux Group, “and Francesca’s impressive track record of nurturing organizational culture and developing talent strategies will make Electrolux Group even stronger.”
Morichini replaces Lars Worsøe Petersen, who retired last year. She will be based in Stockholm, Sweden.
About Electrolux Group
Electrolux Group is a leading global appliance company that has shaped living for the better for more than 100 years. We reinvent taste, care and wellbeing experiences for millions of people, always striving to be at the forefront of sustainability in society through our solutions and operations. Under our group of leading appliance brands, including Electrolux, AEG and Frigidaire, we sell household products in around 120 markets every year. In 2024, Electrolux Group had sales of SEK 136 billion and employed approximately 41,000 people around the world.
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