Dallas, Texas, United States, June 2026 — o9 Solutions, a leading software company that is powering enterprise planning and decisioning models across 30-plus industry verticals with its groundbreaking, AI-powered Digital Brain platform, today announced that Adriel Sanchez has joined the Company’s leadership team as its first-ever Chief Marketing Officer. Sanchez’s appointment to this key executive role signals o9’s commitment to transforming the future of enterprise planning with path-breaking, agentic AI-enabled innovations designed to help companies rapidly identify and fix value leakages occurring across the value chain.
Bringing more than 20 years of strategic marketing experience to o9, Sanchez will accelerate market momentum for its platform and Agile, Adaptive & Autonomous Planning & Execution (APEX) enterprise operating model that allows large, complex organizations to master volatility and convert strategy into predictable growth, margins and cash flow. Sanchez will oversee the Company’s global marketing organization, including go-to-market strategy, demand generation, events and creative, product marketing, brand positioning, customer advocacy, and communications. Under his leadership, o9 will focus on amplifying its global presence and brand awareness while rapidly expanding into new industries and geographies.
“What really drew me to o9 is the sheer scale of the problem the team is solving,” Sanchez said. “The idea of democratizing decision-making so that everyone across an enterprise can move faster and smarter is incredibly powerful. As o9 enters this next phase of growth, I am thrilled to join such a world-class team. I look forward to helping our customers make choices that drive more value, and working with the rest of o9’s leadership team to shape what comes next.”
Sanchez joins o9 from WalkMe, an SAP company and pioneer of the Digital Adoption Platform category, where he served as Chief Marketing Officer. Prior to that, he was Chief Marketing Officer at Newsela, a fast-growing education technology startup. Sanchez has also held a variety of marketing leadership positions at Commvault, SAP, and Citi.
“As we continue to raise the bar for intelligence, automation and speed-to-value for our world-class enterprise clients, we are excited to welcome Adriel at such a pivotal point in our growth journey. Adriel’s proven track record of building end-to-end global marketing engines in the technology space is key to helping o9 scale with precision, speed and measurable impact,” said Chakri Gottemukkala, Executive Chairman, CEO and Co-Founder, o9 Solutions.
o9 Solutions is a leading Enterprise Knowledge and AI-powered platform helping companies build Agile, Adaptive & Autonomous Planning & Execution Models for transforming enterprise decision-making in environments of rising volatility and uncertainty. Whether it is improving forecast accuracy, matching demand and supply and driving collaboration across the multi-tier supply chain to improve resilience at optimal costs and inventory, or optimizing new product and commercial initiatives to drive revenue growth and margins, decision-making processes from long-range to tactical to execution can be made faster and smarter and connected on o9’s Digital Brain Platform.
o9 brings together game-changing technology innovations — such as enterprise knowledge graph modeling, big data analytics, advanced algorithms for forecasting, demand/supply balancing, scenario planning, real-time learning, collaboration, generative and agentic AI, easy-to-use interfaces and cloud-based delivery, and innovative management methods — as well as organization, process and change management best practices to transform decision-making speed and intelligence.
Read Also : When HR “Produces Nothing”: A Response to Jennifer Sey’s Anti-HR Vision
The Fine Balance: Navigating Work, Life, and Mental Wellbeing
Mind the Leadership Gap – From Learning to Real-World Impact
How the Adecco Group is empowering its employees for the future of work
