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Priyam Tikkiwal Joins Barry Callebaut Group as Head of Marketing – India & SWA

Smita SinghbySmita Singh
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Priyam Tikkiwal Joins Barry Callebaut Group as Head of Marketing – India & SWA

Priyam Tikkiwal Joins Barry Callebaut Group as Head of Marketing – India & SWA

Mumbai, Maharashtra, India, February 2026 — Priyam Tikkiwal has joined Barry Callebaut Group as Head of Marketing – India & SWA, where she will lead marketing strategy and brand growth initiatives across the region. In her new role, she will focus on strengthening market presence, driving product innovation, and accelerating business growth for one of the world’s leading chocolate and cocoa solutions providers.

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Her appointment reflects Barry Callebaut’s commitment to deepening its footprint in India and South West Asia by leveraging experienced marketing leadership to expand its premium chocolate portfolio and customer engagement.

Prior to joining Barry Callebaut Group, Priyam Tikkiwal spent nearly five years as Chief Marketing Manager at Reliance Consumer Products Limited, where she led large-scale operational marketing and new product rollouts, contributing to the company’s expanding consumer portfolio.

Earlier, she worked as Brand Lead at Unilever, strengthening her expertise in brand strategy and marketing execution within a global FMCG environment.

She also served as Senior Brand Manager at Piramal Enterprises Limited, managing key healthcare and consumer brands, and previously held a Senior Brand Manager role at Hygienic Research Institute (HRIPL), driving brand development and campaign execution.

Her earlier career includes experience as Brand Manager at Freudenberg Household Products and Assistant Brand Manager at Emami Ltd, where she built a strong foundation in brand management, market research, and consumer marketing.

About Barry Callebaut Group

Barry Callebaut Group is the world’s leading solutions provider of high-quality chocolate and cocoa products, with annual sales of approximately CHF 14.8 billion in fiscal year 2024/25. Headquartered in Zurich, the company operates more than 60 production facilities worldwide and employs over 13,000 people.

The Group serves customers across the food industry, from large manufacturers to artisanal professionals, with Callebaut® as its flagship global brand. Barry Callebaut is committed to sustainability and works to make sustainable chocolate the norm through initiatives that support cocoa farmers and the Cocoa Horizons Foundation.

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Tags: Barry Callebaut GroupFMCG MarketingHappy Place to Work CertificationHead of Marketing IndiaHPTWLeadership AppointmentMarketing LeadershipPriyam TikkiwalReliance Consumer ProductsUnilever
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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