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Stacy Covitz Appointed as Chief Marketing and PR Officer at Methodist Health System

Smita SinghbySmita Singh
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Stacy Covitz Appointed as Chief Marketing and PR Officer at Methodist Health System

Stacy Covitz Appointed as Chief Marketing and PR Officer at Methodist Health System

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Dallas-Fort Worth, Texas, United States, December 2024 – Stacy Covitz has been promoted to Chief Marketing and Public Relations Officer at Methodist Health System, where she will lead the organization’s marketing, communications, and public relations efforts. With nearly a decade at Methodist, Stacy has played a critical role in advancing the system’s brand, growth, and communications strategies.

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Stacy has served at Methodist Health System for over nine years. Prior to her promotion, she was Vice President of Marketing and Public Relations, leading innovative strategies such as integrated CRM campaigns, online review programs, and crisis communication during pivotal events like the COVID-19 pandemic. Earlier, she was Assistant Vice President, Strategic Communications, where she developed a digital magazine, earned multiple accolades, and implemented impactful social media and video strategies.

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Before joining Methodist, Stacy worked at Medical City Dallas Hospital as Marketing Program Manager, overseeing public relations, advertising, and social media. Her tenure included managing major campaigns like the launch of a children’s hospital urgent care center and securing national media coverage. She began her career in broadcast journalism, producing news content for leading outlets such as WFAA-TV, KMOV-TV, and KCTV, where she honed her expertise in storytelling and audience engagement.

About Methodist Health System

Methodist Health System, based in Dallas, Texas, is a faith-based healthcare organization dedicated to improving lives through compassionate, quality care. With nearly a century of service, Methodist has become one of the fastest-growing health systems in America, recognized for excellence in areas like trauma care, transplantation, neonatal intensive care, and oncology. The system encompasses 12 hospitals, over two dozen clinics, nationally renowned teaching programs, and innovative research, serving as a cornerstone of health and wellness in the community.

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Tags: Chief Marketing and Public Relations OfficerCMO AppointmentCrisis CommunicationsDallas HealthcareDigital MarketingHappy Place to Work Certificationhealthcare marketingHPTWLeadershipLeadership AppointmentMethodist Health Systempublic relationsStacy Covitz
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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