Dublin, Ireland, March 2025 —Umi Patel has been elevated to Vice President – Marketing Innovation and Hydration Brands at PepsiCo. Previously serving as VP – Consumer Insights & Analytics for North America PepsiCo Beverage Portfolio, she has been a key driver of strategic consumer insights and data-driven marketing decisions.
Announcing her promotion on LinkedIn, Umi expressed her enthusiasm for this new global role and the exciting journey ahead for her and her family as they transition to Dublin. Her leadership will be instrumental in shaping PepsiCo’s innovation and hydration strategy on an international scale.
With a strong background in analytics, consumer behavior, and brand strategy, Umi Patel brings a wealth of expertise to PepsiCo’s International Beverage Business. She extended her gratitude to PepsiCo’s leadership for their trust and support in her career growth and shared her eagerness to collaborate with teams across the global organization. Her new role aligns with PepsiCo’s commitment to innovation and sustainability in the beverage industry, positioning her as a key figure in driving growth and impact in international markets.
About PepsiCo
PepsiCo is a global food and beverage leader, with a product portfolio that includes some of the world’s most well-known brands, such as Pepsi, Mountain Dew, Gatorade, Lay’s, and Quaker Oats. With a focus on sustainability and innovation, PepsiCo continues to drive long-term value by delivering consumer-centric solutions and creating positive environmental impact worldwide.
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