Mumbai, Maharashtra, India, October 2025 — Vishal Dhar has been appointed as Vice President – Digital at 1702 Digital, one of India’s most respected full-service digital transformation and marketing networks. With over 14 years of experience in digital marketing, brand strategy, and business growth, Vishal will lead the agency’s digital strategy, performance marketing, and technology-led transformation initiatives, working closely with the leadership team to strengthen 1702 Digital’s integrated service ecosystem.
His appointment underscores 1702 Digital’s commitment to scaling its digital leadership and delivering innovation-driven marketing solutions for clients across sectors such as FMCG, BFSI, healthcare, real estate, lifestyle, and technology.
Prior to joining 1702 Digital, Vishal served as Head of Digital Strategy & Operations at Vertoz, where he drove data-led marketing transformations and operational excellence. Before that, he spent over three years at The Minimalist, advancing through roles from Lead to Growth Marketing Manager and finally Associate Director, leading brand growth strategies and digital campaign performance for marquee clients.
Earlier in his career, Vishal held digital leadership roles at NovelVista Learning Solutions, 3RI Technologies Pvt. Ltd., and Ethon Technologies, where he managed large-scale marketing operations and pioneered innovative digital programs. His journey began at PeakSoft Technologies Pvt. Ltd. as a Business Development Analyst, where he built foundational expertise in market research, client management, and digital communication strategies.
Welcoming his appointment, Aanchal Arora, Founder & Managing Director of 1702 Digital, and Mihir Joshi, CFA, Co-Founder of 1702 Digital, lauded Vishal’s strategic vision, operational discipline, and passion for innovation, emphasizing that his leadership will be instrumental in the agency’s next growth phase.
About 1702 Digital
1702 Digital is an integrated marketing solutions provider and one of India’s most dynamic full-service digital networks. Founded by investment bankers, lawyers, and consultants from the Big 4, 1702 has built its reputation on a business-first approach to marketing, solving complex client challenges with creativity, strategy, and technology.
With expertise spanning creative strategy, media planning, performance marketing, SEO, and in-house tech solutions, 1702 Digital partners with brands to deliver measurable impact and end-to-end business growth. The agency’s ethos combines creativity with commercial insight, embodying its commitment to owning the brand P&L alongside its clients.
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