Mumbai, Maharashtra, India, April 2025 — Wasim Sayed has been appointed as the Vice President, Growth and Marketing at HerKey, a platform dedicated to empowering women in the workforce. In this strategic leadership role, he will spearhead HerKey’s marketing and growth initiatives, helping the organization scale its reach and impact across India and beyond.
Wasim brings more than 17 years of rich experience in digital marketing, business growth, product strategy, and customer acquisition. Prior to joining HerKey, he served as Senior Vice President – Digital Marketing and Growth at JetSynthesys, where he led digital and performance marketing, influencer campaigns, SEO, and CRM across a diverse portfolio of gaming, fintech, wellness, and social impact brands. His data-driven approach and knack for blending creativity with analytics enabled exponential brand growth and ROI improvements.
Before JetSynthesys, Wasim held the role of VP – Growth and Digital Marketing at Quikr, where he was instrumental in building and leading a performance marketing center of excellence for over 20 digital brands. At HDFC RED, as Head of Marketing, he played a pivotal role in building the real estate platform’s marketing strategy and brand positioning, leading to its acquisition by Quikr.
Earlier in his career, he worked with iProspect as Group Head – Performance Marketing, managing client relationships and ROI-driven campaigns for prominent brands including HDFC Life, ICICI Bank, and Standard Chartered.
An alumnus of Jamnalal Bajaj Institute of Management Studies and Mumbai University, Wasim is widely recognized for his ability to build and scale marketing teams, drive growth through funnel optimization, and deliver consistent business results. In his new role at HerKey, he will focus on accelerating platform growth, deepening user engagement, and expanding HerKey’s community of women professionals and partner organizations.
HerKey is entering a high-growth phase, and Wasim’s appointment underscores the company’s commitment to bringing in seasoned leaders who can shape its vision and drive sustainable, inclusive success.
HerKey (formerly JobsForHer) is a career engagement platform committed to accelerating women’s careers by connecting them with jobs, community, mentorship, and upskilling opportunities. Founded in 2015, HerKey partners with thousands of companies to build more inclusive workplaces and unlock career potential for millions of women across India.
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