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Kim Solarski Appointed as Chief Marketing Officer at FINNOFLEET

Smita SinghbySmita Singh
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Kim Solarski Appointed as Chief Marketing Officer at FINNOFLEET

Kim Solarski Appointed as Chief Marketing Officer at FINNOFLEET

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Germany, November 2025 – FINNOFLEET, a leading Central European fintech group driving digital transformation in financial services, has announced the appointment of Kim Solarski as its new Chief Marketing Officer. In her new role, Kim will lead the company’s marketing and communication strategy with a focus on unifying seven subsidiary brands under the umbrella of “ONE FINNOFLEET”, strengthening the organization’s identity and presence across the fintech landscape.

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Prior to joining FINNOFLEET, Kim Solarski served as Head of Marketing & Communication at von Rundstedt, where she led strategic brand and communication initiatives to elevate the company’s market position in talent and career transition services. Her leadership was instrumental in integrating digital marketing approaches and fostering a culture of authentic engagement and storytelling.

Before that, Kim was Head of Marketing at Retraced, where she played a pivotal role in driving brand awareness and digital communication strategies. Her work combined data-driven insights with creative storytelling, enhancing the brand’s voice in the sustainability and supply-chain transparency space.

Previously, Kim spent nearly four years with Aryza Group, first as Group Marketing Director at Collenda (part of Aryza Group) and later as Group Director of Demand Generation. She built Collenda’s marketing function from the ground up, implemented global demand generation programs across multiple regions, and established a unified CRM and marketing automation platform. Her leadership helped scale the brand across Europe, North America, and Asia-Pacific markets.

Earlier in her career, Kim spent over five years with auxmoney, where she rose to become Deputy Director of Marketing. She led multi-channel marketing teams, managed cross-functional campaigns, and was part of product launch teams introducing new financial products to the German market. Her career also includes roles at Arvato Hightech, Quidgest, and Bosch, where she developed deep expertise in digital marketing, CRM, analytics, and leadership communication.

About FINNOFLEET

FINNOFLEET is a dynamic ecosystem of seven leading technology companies — b+m Informatik GmbH, FINNOFLEET BNI AG, engram GmbH, FINNOFLEET KWS AG, PRO-DIRECT-FINANCE GmbH, SUBITO GmbH, and TXS GmbH — collectively redefining the future of fintech innovation. With over 450 experts and 30 years of experience in financial technology, FINNOFLEET serves more than 500 clients with cutting-edge, AI-enabled solutions for financial process automation.

Headquartered in Mörfelden-Walldorf, FINNOFLEET provides scalable cloud, hybrid, and license-based software models, supported by robust consulting expertise. The group’s mission is to set new benchmarks for digital transformation in financial services and create intelligent systems that empower the industry’s future.

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Tags: Aryza GroupauxmoneyB2B MarketingChief Marketing OfficerCMO AppointmentCollendaDigital TransformationFinancial TechnologyFINNOFLEETFinTechHappy Place to Work CertificationHPTWHRTODAYKim SolarskiLeadership AppointmentMarketing Leadershipvon Rundstedt
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