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Alps Controls Welcomes Teri Rogers as Chief Marketing Technology Officer

Smita SinghbySmita Singh
in Business, News, NORTH AMERICA
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Alps Controls Welcomes Teri Rogers as Chief Marketing Technology Officer

Alps Controls Welcomes Teri Rogers as Chief Marketing Technology Officer

Pittsburgh, Pennsylvania, United States, November 2025 — Alps Controls, a leading online marketplace for building automation control parts and peripherals, has announced the appointment of Teri Rogers as its new Chief Marketing Technology Officer (CMTO). Teri joins the company with more than two decades of experience in marketing, strategy, and digital transformation, bringing a proven record of driving innovation and business growth through technology-led marketing excellence.

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In her new role, Teri will lead Alps Controls’ marketing strategy through technology, focusing on enhancing customer experience, scaling the company’s e-commerce capabilities, and introducing new digital tools that empower both manufacturers and customers. Her appointment marks an important step in Alps Controls’ commitment to strengthening its position as the most innovative digital platform in the building automation industry.

Teri joins Alps Controls after serving as Vice President of Marketing at APR Supply Co., where she led transformative brand, e-commerce, and customer experience initiatives that fueled significant growth for the fourth-generation, family-owned HVAC and plumbing distributor. Earlier, she held leadership roles at D&H Distributing, Special Risk Insurance Services, and the American Heart Association, where she built and led high-performing teams, managed multimillion-dollar budgets, and executed impactful digital and business development strategies.

Reflecting on her appointment, Teri shared, “I’m thrilled to become part of Alps Controls at such an exciting time! The company’s commitment to innovation and customer experience aligns perfectly with my own values. I look forward to working alongside the team to elevate our digital capabilities and strengthen the ways we deliver value to our partners.”

About Alps Controls

AlpsControls.com is the leading online marketplace for building automation control parts and peripherals, serving building automation contractors and integrators across the Americas. With a non-stocking, transactional distributor model powered by an advanced digital platform, Alps Controls offers customers unmatched selection, convenience, and price transparency.

Featuring more than 140 million products from over 120 manufacturers, Alps Controls has set the benchmark for digital transformation in the building automation industry — combining technology, service, and innovation to simplify procurement and deliver exceptional value.

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Tags: Alps ControlsAPR Supply Co.Building AutomationChief Marketing Technology OfficerCMO AppointmentCTO AppointmentD&H DistributingDigital TransformationE-CommerceHappy Place to Work CertificationHPTWHVACLeadership AppointmentMarketing LeadershipTeri Rogers
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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