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Bala Vishwanath Appointed as Chief Marketing Officer at SeekOut

Smita SinghbySmita Singh
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Bala Vishwanath Appointed as Chief Marketing Officer at SeekOut

Bala Vishwanath Appointed as Chief Marketing Officer at SeekOut

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Seattle, Washington, United States, June 2025 – Bala Vishwanath has joined SeekOut, a leading Agentic AI talent optimization platform, as Chief Marketing Officer. With a distinguished career spanning over three decades in B2B marketing, SaaS growth, and AI-powered enterprise solutions, Bala now takes the helm of SeekOut’s marketing function at a defining moment in the evolution of talent acquisition.

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SeekOut, backed by $189 million in funding and trusted by over 1,000 enterprises, is pioneering a new era in recruiting by deploying Agentic AI — autonomous AI agents that source, evaluate, and engage talent with unmatched precision. As CMO, Bala will lead global brand, demand, product marketing, and go-to-market initiatives to amplify SeekOut’s leadership in this rapidly transforming industry.

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Prior to this appointment, Bala served as Founder of F70Labs, where he developed the First70 Framework — a pioneering system to help B2B firms influence the first 70% of buying decisions before sales engagement. He also served as Chief Marketing Officer at CoreStack, where he helped establish the company as a category leader in AI-powered cloud governance, recognized by Gartner, IDC, and Frost & Sullivan.

Earlier, Bala played key marketing leadership roles at organizations like Edifecs, RoundGlass, and SeekOut itself (2017–2019) as Head of Growth, making his return as CMO a strategic reintegration into a company now valued at $1.2 billion. He has also served in board advisory roles at DQLabs, Pictory, InvestMates, and HighRadius, bringing deep insight into scaling AI-first SaaS models.

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Earlier in his career, Bala was CEO at Nimbic, a cloud-based semiconductor design solutions firm acquired by Mentor Graphics (now Siemens), and held senior roles at Synopsys, Smarte, and Tata Consultancy Services. His diverse experience spans semiconductors, FinTech, HealthTech, cloud, and enterprise AI.

About SeekOut

SeekOut is a market leader in Agentic AI talent acquisition and optimization, enabling organizations to hire, retain, and redeploy talent with speed and precision. Built on a foundation of AI agents trained to deliver complete hiring outcomes, SeekOut’s platform accesses over 1 billion enriched profiles across public and proprietary data sources. Trusted by more than 1,000 global enterprises, SeekOut is reshaping how companies build winning teams and future-proof their talent strategy in the age of autonomous AI.

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Tags: Agentic AIAI in HRAutonomous AIB2B MarketingBala VishwanathChief Marketing OfficerCMO AppointmentCoreStackExecutive AppointmentF70LabsHappy Place to Work CertificationHPTWHRTechLeadership AppointmentSaaS marketingSeekOutTalent Acquisition
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Smita Singh

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