SINGAPORE, September 2025 – Neha Ahuja, who served as Director, Head of Marketing, India at Spotify, has now been elevated to Director – Growth, JAPAC, marking a significant new chapter in her professional journey. In her new role, Neha will lead growth initiatives across Japan, Korea, Australia, and Southeast Asia, focusing on driving organic expansion of both Free and Premium user bases through strategy, marketing, product-market fit, and payments—all guided by data, experimentation, and cultural insights.
Neha has been with Spotify for nearly seven years, during which she has made impactful contributions to the brand’s India operations. As Head of Marketing, she was instrumental in the successful launch of Spotify in India and built the local marketing organisation from the ground up. She led cross-functional collaboration to deliver a culturally resonant, youth-oriented brand presence, achieving market leadership within four years. Under her leadership, Spotify also advanced women empowerment through the Women@Spotify India program.
Prior to Spotify, Neha was with Vodafone for approximately 4 years, where she served as Vice President – Marketing & Partnerships and previously as General Manager – Brand Communication, Digital & Activation. Her leadership resulted in significant strides in digital transformation, strategic partnerships (with platforms like Amazon and Netflix), and brand recall during marquee events such as IPL and PBL.
Before her stint at Vodafone, Neha spent more than 9 years at Procter & Gamble, where she held roles including Marketing Manager – Oral Care and Country Manager – Professional & Influencer Marketing. She played a crucial role in driving market share and business growth in the Oral Care category, turned around performance in competitive landscapes, and led influencer programs among dentists and other professionals.
Earlier in her career, she spent over 4 years managing professional marketing and retail partnerships, further strengthening her base in brand and category management across diverse markets and consumer segments.
About Spotify
Spotify is the world’s leading global audio streaming subscription service with a mission to unlock human creativity by enabling artists to live off their art and giving fans access to the music and podcasts they love. Since its launch in Sweden in 2008, Spotify has transformed music consumption globally, offering access to over 70 million tracks and 2.6 million podcast titles. With operations in over 178 markets and hundreds of millions of users, Spotify is the largest revenue contributor to the global music industry.
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