Bucharest, Romania, January 2026 — FEPRA has announced the appointment of Nineta Ceaus as Chief People Officer, strengthening its people and organisational capability as Romania’s Extended Producer Responsibility (EPR) ecosystem continues to evolve. In her new role, Nineta Ceaus will lead FEPRA’s people strategy, focusing on culture, capability building, leadership development, compliance governance, and workforce effectiveness to support the organisation’s national sustainability and recycling mandate.
With more than two decades of progressive HR leadership experience across media, telecommunications, and multinational environments, Nineta brings deep expertise in organisational transformation, talent strategy, learning ecosystems, and culture design.
Prior to joining FEPRA, Nineta served as Regional HR Director – Romania & Serbia at GroupM | WPP Media, where she led large-scale workforce growth, M&A integration, performance architecture redesign, AI enablement programs, compensation restructuring, and enterprise-wide engagement and wellbeing initiatives across two countries.
Before GroupM, she held the role of HR Director, Romania at GroupM, leading national HR strategy, leadership development, innovation labs, and award-recognised internship and talent programs.
Earlier, she was a Senior HR & Talent Management Subject Matter Expert at Deutsche Telekom, where she designed and delivered global talent and succession programs across seven countries. Her foundational leadership development journey was built through extended tenure at Telekom Romania Mobile as L&D Manager, leading enterprise-wide transformation, M&A integration learning programs, digital learning ecosystems, and large-scale culture rebranding initiatives. She began her career in organisational development and learning as Training Manager at CODECS and as an Educational Psychologist.
FEPRA is an Extended Producer Responsibility (EPR) Implementation Organisation in Romania that supports producers and importers in meeting national recycling and packaging waste recovery obligations. FEPRA plays a vital role in enabling Romania to meet its national sustainability targets under EU commitments by strengthening legal compliance, recycling infrastructure, and producer accountability frameworks.
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