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Valeria Ferrari Appointed as Head of People & Performance for Mainland Europe Ops Cluster at Kraft Heinz

Smita SinghbySmita Singh
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Valeria Ferrari Appointed as Head of People & Performance for Mainland Europe Ops Cluster at Kraft Heinz

Valeria Ferrari Appointed as Head of People & Performance for Mainland Europe Ops Cluster at Kraft Heinz

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Italy, December 2024 – Valeria Ferrari has been appointed as Head of People & Performance for the Mainland Europe Ops cluster (Italy, Netherlands, Spain, France) at Kraft Heinz. In this role, she assumes overall HR responsibility for a critical cluster comprising five factories across four countries, with a workforce of approximately 1,200 employees. Valeria leads a team of around 20 HR professionals, including senior HR managers and talent specialists, to drive Kraft Heinz’s people strategies across the region.

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Valeria has been with Kraft Heinz for over six years, progressing through various leadership roles. Most recently, she served as Head of Talent | Europe Supply Chain, overseeing talent acquisition, development, and leadership initiatives across operations in five countries. Her achievements include implementing robust strategies in DEI&B, leadership development, and talent management while leading a team of six. Before that, she was HR Lead Italy | Operations & Industrial Relations, where she played a key role in transforming the Italian operations, fostering agility, and nurturing a participative culture. Valeria also managed industrial relations, ensuring constructive partnerships with trade unions, while leading a specialized HR team.

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Greatness is taken by every second organization, Now move to Happiness: Get Your Organization Happy Place to Work (HPTW) Certified

Prior to joining Kraft Heinz, Valeria held significant HR roles at Johnson & Johnson for over six years, contributing across manufacturing and commercial sites in Italy. She focused on talent management, compensation, organizational design, digital transformation, and M&A integration, often taking on international assignments. Earlier in her career, she worked with Praxi Spa, Wind, and Key Safety Systems, gaining expertise in HR consultancy, training, development, and employee relations.

Valeria holds a Master’s degree in Industrial and Organizational Psychology from Sapienza Università di Roma, equipping her with the strategic mindset and skills to excel in her new role at Kraft Heinz.

About Kraft Heinz
The Kraft Heinz Company is one of the world’s largest food and beverage businesses, boasting a portfolio of iconic brands such as Heinz, Kraft, Oscar Mayer, and Philadelphia. With over 37,000 employees and operations spanning 40+ countries, Kraft Heinz is committed to delivering high-quality, nutritious products while embracing sustainability and community initiatives. The company’s innovative approach and strong global partnerships, including its collaboration with Rise Against Hunger, highlight its dedication to transforming the food industry and making a positive impact on communities worldwide.

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Tags: Career MoveHappy Place to Work CertificationHead of People & PerformanceHPTWHR LeadershipKraft HeinzLeadership AppointmentLeadership DevelopmentMainland Europe OpsOrganizational TransformationTalent developmentValeria Ferrari
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Global HR News & Updates

"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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