London, United Kingdom, February 2026 – Anjna R. has joined LEGO Digital Play as Director, Head of People & Culture, Operations, where she will lead the People Operations function in a fast-paced start-up to scale-up environment.
In her new role at LEGO Digital Play, Anjna will oversee People Operations, systems, benefits, processes, learning & development, and scalable people experiences — building robust frameworks from pre-onboarding through long-term growth and development. As LEGO Digital Play pioneers new digital entertainment experiences, her mandate is to design people systems that enable creativity, performance, and scale.
Prior to this move, Anjna served as Chief People Officer at IWSR, where she led People, Culture, Engagement, Talent Development, and Talent Acquisition for a globally distributed organization. She played a key role in HR and Legal due diligence during the company’s sale to WGSN and is leading HR integration efforts to create unified processes and a positive employee experience across the ecosystem.
Earlier, she was VP People & Culture at LoyaltyLion, where she built a strategic People and Talent function, implemented company-wide career progression frameworks, strengthened compensation philosophy and benchmarking, introduced GenAI efficiencies in people processes, and consistently delivered high employee engagement outcomes. She also held People leadership roles at Habito, Aire, and WorldFirst, where she built digital-first talent development functions and embedded modern performance and management systems.
Anjna’s earlier career includes senior Learning & Development leadership roles at King, Microsoft, and Skype, where she built global L&D functions and implemented learning systems across international markets. She also founded Pegasus Learning Solutions, advising startups and technology companies on organisational development, strategy, and performance alignment.
In addition to her executive roles, Anjna serves as a Strategic Advisor at Careerminds, is a Founding Member of Chief, and continues to provide HR & Talent Development consultancy through Rocket Potential, specialising in job architecture, career progression frameworks, and skills-based development pathways.
With over two decades of experience in building high-performance, human-first cultures across technology, gaming, fintech, and data-driven organizations, Anjna R. brings deep expertise in scaling modern People functions to LEGO Digital Play at a pivotal moment in its growth journey.
About LEGO Digital Play
LEGO Digital Play is a new venture focused on pioneering meaningful, creative, and joyful digital entertainment experiences for future generations. Operating separately from the LEGO Group, the venture explores and develops innovative forms of digital play that extend beyond traditional offerings.
Guided by experienced leaders from gaming, entertainment, and strategy, LEGO Digital Play is committed to delivering engaging experiences that spark imagination and delight — while unlocking fresh possibilities in the digital space.
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