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Jodi Lieberman Appointed as Chief of People, Culture, and Brand Strategy at DSEL

Smita SinghbySmita Singh
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Jodi Lieberman Appointed as Chief of People, Culture, and Brand Strategy at DSEL

Jodi Lieberman Appointed as Chief of People, Culture, and Brand Strategy at DSEL

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Toronto, Ontario, Canada, January 2025 – Jodi Lieberman has joined DSEL – David Schaeffer Engineering Ltd. as the Chief of People, Culture, and Brand Strategy. In her new role, Jodi will drive strategic initiatives to enhance organizational culture and strengthen DSEL’s brand identity, aligning with the firm’s innovative mission in subdivision engineering. Her responsibilities include fostering a people-first approach, elevating employee engagement, and positioning DSEL as a market leader in residential land development engineering across Canada.

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Before joining DSEL, Jodi served at CAPREIT for over 16 years, culminating as Chief People, Culture & Brand Officer, where she partnered with the CEO to execute strategic transformation programs, led DEIB initiatives, and spearheaded ESG strategy implementation. Her efforts resulted in enhanced employee engagement and positioning CAPREIT as one of Canada’s top employers.

Greatness is taken by every second organization, Now move to Happiness: Get Your Organization Happy Place to Work (HPTW) Certified
Greatness is taken by every second organization, Now move to Happiness: Get Your Organization Happy Place to Work (HPTW) Certified

Earlier in her tenure at CAPREIT, Jodi held pivotal roles such as Chief Human Resources Officer and Vice President of Human Resources, where she designed leadership programs, drove international expansion, and implemented industry-first HR technologies.

Jodi’s prior experience includes leadership roles at StorageMart, Bentall Kennedy, and TELUS Mobility, where she established HR frameworks, led mergers, and implemented innovative solutions that drove organizational growth and efficiency.

About DSEL – David Schaeffer Engineering Ltd.

DSEL – David Schaeffer Engineering Ltd. has been a leader in subdivision engineering for over 30 years, delivering innovative solutions to many of Canada’s top builders. The company specializes in accelerating residential land development projects through advanced proprietary technology and sustainable practices. DSEL’s client-focused and eco-friendly approach ensures efficient, cost-effective, and environmentally responsible project execution.

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Tags: Career MoveChief of PeopleCPO AppointmentCulture and Brand StrategyDSELHappy Place to Work CertificationHPTWHR LeadershipHuman Resources LeadershipJodi LiebermanLeadership AppointmentSubdivision EngineeringTalent Management
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"HR Today" aspires to be more than just a publication; it aims to be a platform where the brightest minds in HR come together to share knowledge, insights, and foresight that can shape the future of our profession. We aim to offer a unique blend of academic rigour and practical wisdom, addressing the most pressing challenges and opportunities in the HR landscape today.

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