Jakarta, Indonesia, October 2024 – Mayank Singh has transitioned into his role as Chief Marketing Officer at Domino’s Pizza Indonesia, where he will continue to drive brand growth and digital transformation. In this role, Mayank oversees marketing, digital, data insights, new product development, creatives, customer service, and IT teams to optimize marketing execution and deliver same-store sales growth. His leadership will further Domino’s mission of delivering great-tasting pizza to all corners of Indonesia.
Prior to this role, Mayank Singh held the position of Chief Marketing & Product Officer at Sminq, where he managed the launch of a doctor appointment booking app, increasing user engagement and operational efficiency. His leadership in product transformation and marketing helped establish a stronger brand presence.
Before Sminq, Mayank was Business Head at Zee Entertainment Enterprises Limited, where he rapidly grew GORB into a leading food-tech company within six months, implementing innovative strategies and achieving remarkable user acquisition and scalability.
In addition, Mayank held the title of DGM – Head Digital Commerce Ecosystem at Jubilant FoodWorks Ltd., where he was instrumental in launching India’s first AI-based voice ordering system for Domino’s Pizza. His tenure saw the digital revenue grow from $2M to $55M, thanks to his strategic initiatives in customer acquisition and platform optimization.
Mayank’s earlier roles also include Product Manager & Online Media Consultant at NDTV, where he led the development of essential products like NDTV Videos, NDTV Cricket App, and NDTV Profit, furthering NDTV’s digital presence.
About Domino’s Pizza Indonesia
Domino’s Pizza Indonesia opened its first store in Jakarta in 2008 and now operates 109 stores across 6 cities in Indonesia. As part of PT Mitra Adiperkasa Tbk and Everstone Capital, Domino’s Pizza Indonesia holds exclusive master franchise rights for the Domino’s brand in the country. The company continues to expand and grow its presence, delivering great value and delicious pizzas to customers across Indonesia.
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